15 years helping Canadian businesses
choose better software

About Databox

Databox is a business analytics platform that pulls all of your data into one place so you can track performance and discover insights.

Learn more about Databox

Pros:

You can use many different sources and Databox has multiple integrations that help you get started. If there isn't integration you still upload custom spreadsheets and create a report from those.

Cons:

Lack of customization, and visual tools, and not able to drill down at least 1 layer, or to the data behind it.

Databox ratings

Average score

Ease of Use
4.6
Customer Service
4.6
Features
4.5
Value for Money
4.5

Likelihood to recommend

8.7/10

Databox has an overall rating of 4.7 out 5 stars based on 193 user reviews on Capterra.

Have you used Databox before?

Share your experiences with other software buyers.

Filter reviews (193)

Mariano
Mariano
Managing Partner in Chile
Verified LinkedIn User
Management Consulting, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Critical data every morning

5.0 12 months ago

Comments: It's a central part of the information structure of my business. Love it and recommend it.

Pros:

The templates are great and the dashboards are easy to build or customize. You can connect everything I regularly use. I love that I get a report every morning on my inbox.

Cons:

It could use a better iPad App but its not critical, browser version works well.

Verified Reviewer
Verified LinkedIn User
Higher Education Software, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

What's not to love about Databox?

5.0 7 months ago

Comments: Databox is always looking for ways to improve its interface. It's smooth - data updates quickly and it's easy to use. The customer-service is super responsive, and always willing to step in and help out with the Databoards (dashboards) I'm working on. I would say it is my favorite tool to use as an analyst - ever!

Pros:

The platform is very user-friendly. It's easy to learn and the customer service takes their time to walk you through all of the features and questions you may have when learning the platform. The platform has so many integrations and is incredibly flexible.

Cons:

Still missing some more obscure, less popular, integrations.

Rupert
Managing Director Founder in UK
Motion Pictures & Film, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

AVOID

1.0 last month New

Pros:

Good that it integrates with Slack.

Cons:

Signed up for a year, was ok. Auto renewed for double the price I initially paid. Ask to cancel/refund and was initially ignored. After reaching out again I was told there is nothing I can do and I'm locked in for another year. No offer of even a partial refund, especially given there was no useage. Pretty disappointed. Avoid.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Excellent data analytics & visualiastion tool

5.0 3 months ago

Pros:

It allows us to easily create reports based on our needs, take in different datasources and aggregate them, does not require you to be a data expert to use it and provides great insights. It also allows to set up email reports to go at certain times which makes your job even easierIt is the ultimate business intelligence tool

Cons:

I don't have a need for more integrations at the moment, but certainly he more platforms Databox can introduce the better

Tiffani
Marketing Data Analyst in US
Computer Software, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Finally a Platform that checks all the boxes!

5.0 4 years ago

Pros:

The things I enjoy most about Databox is the flexibility of this platform as well as the overall user interface. There are truly so many different options available for you to configure dashboards to your wants and needs. For example, Databox offers a ton of different data visualization options. Additionally, the ability to create custom metrics has proven to be an extremely useful and flexible tool in Databox as well. With regards to the interface, the platform overall is very aesthetically pleasing and my colleagues love the way the dashboards look. Overall, this platform really checks all the boxes for me. As a Marketing Data Analyst, I'm very happy.

Cons:

I think the only thing that can be improved with Databox is perhaps allowing an unlimited amount of dashboards for accounts or a higher amount of dashboards with each account subscription they offer. Users should be aware that to get a large amount of dashboards in your account, you will likely need the highest subscription. Other than that, I do not have any complaints at all. This platform truly has managed to have everything I want and need.

Mizanur Rahman
CEO in Bangladesh
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Great product loaded with features

5.0 12 months ago

Comments: My overall experience with Databox is really excellent. It is a little complex but loaded with features. It will seem complex at first set up, but once you get the hang of it, you will really love it. Please reduce the price for individuals or small organizations like us, then I will never leave Databox.

Pros:

With Databox, I can create custom dashboards and reports to display the data that is most important to me. This allows me to tailor the platform to my specific needs and get the insights that are most relevant to my marketing agency. I can see the real-time updates that allow me to stay on top of important changes. It allows sharing my data with my team members, clients, and stakeholders which really helps me to run my business.

Cons:

Databox is a little more difficult to use than other similar tools. It may require a learning curve to get the most out of the platform. I have used similar tools earlier but Databox seems a little complicated to me. It took around one week to learn Databox properly. When we create custom dashboards and reports in Databox, Databox doesn't offer as much customization as other tools. This could be an issue for users who want to create highly specific or customized views of their data. Databox is a little expensive. This may not be an issue for larger businesses with significant budgets for data analysis, but it may be a concern for smaller organizations or individuals like me. Hope they will reduce the price soon. :)

Mike
Mike
Online Marketing Consultant in Netherlands
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Performance Dashboarding that can be free for up to 3 connections!

4.0 last year

Comments: I really enjoy using Databox dashboards. They make it easy for me to see all of the important data that I need in one place. I can also customize the dashboards to show me exactly what I want to see. The only downside is that they can be a bit tricky to set up at first, but once you get the hang of it, they're great!

Pros:

Databox is a great software for keeping track of your data. It's easy to use and has a lot of features that are really helpful. I like that it's always up to date and that I can access it from anywhere.

Cons:

I'm a huge fan of Databox. But sometimes i find it to be a bit clunky and difficult to use. The interface is not as user-friendly as I would like it to be. Additionally, I find the reporting options to be somewhat limited. Overall, i would still recommend Databox to others who want to make nice looking reports over multiple sources.

Laura
Director of Digital Marketing in US
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Great User-Friendly Reporting Software!

5.0 last year

Comments: Databox is an extremely user-friendly, helpful data visualization tool that keeps all of your data in one beautiful report. It's so easy to provide insights to clients and it is an essential reporting software to our advertising agency.

Pros:

The ability to share a report dashboard link directly with clients was an absolute game-changer. Not only do we have beautiful reports with clearly defined metrics and KPIs, but we also have live dashboards that answer any client questions on the spot. It is easy to create, maintain, and update dashboards throughout the month. Great reporting software for agencies!

Cons:

The integrations to data sources are wonderful, however, there seems to be a lag with the data– the numbers don't always align with the live metrics we see in our ad platforms. We are an agency that loves data, so I wish you could customize the date ranges more than simply daily, weekly, or monthly. Overall, great software with very minor cons.

Hayley
Marketing Specialist in South Africa
Marketing & Advertising, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

Excellent product

5.0 4 years ago

Comments: Very easy to use

Pros:

Its very easy to use and the dashboards are visually appealing

Cons:

Limited to only 3 dashboards on the free trial

Samuel
IT manager in Kenya
Computer Software, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

How to perform magic with Data box

5.0 7 months ago

Pros:

Ease to visualize and analyse dataInexpensive

Cons:

Lacks customization to consumer taste and design

Jordan
Digital Director in US
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Just the tool we needed.

4.0 4 years ago

Comments: For our clients, we're showing them how their investment is put to use but also having greater conversations over what we can do TOGETHER to improve results. They see that we are more than just a marketing agency, we are a partner. For our agency, we are able to show results across each discipline. The artists have more ownership in the results than they once did. Our brand managers are more strategic and forward thinking.

Pros:

Easy to use. Has all of the connections we need. If we don't have a connection, the team is quick to try and implement it. The hourly refresh is awesome. Helps our team stay informed, helps our clients see how their investment is put to work. The time our team puts into the tool, we get twice as much back out of it. I love that it has the ability to layer on multiple sets of data with the same detail as Grow or Tableau, without the restricting price tag.

Cons:

Sometimes the API integrations are clunky. For Google Analytics where sites have a 100,000 views per day, the ability to use the custom queries becomes more limited. I would like to see improvements on the text formatting for that data block and the bar chart visualization. The data gets too tiny to read at certain points, no matter how big you make it on the screen.

Pratham
Mean Stack Developer in India
Staffing & Recruiting, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

A fantastic tool for data gathering and visualisation

4.0 10 months ago

Comments: Although Databox is largely DIY, feel free to contact their help staff if you have any questions about configuring your data. They are quite beneficial. a simple way to compile, reliably display, and show all of my various marketing data in an understandable manner. We are attempting to gather all of our data from various sources and use Databox to show it in accordance with our needs.

Pros:

I like how simple the programme is to use and how simple my life is as a result. It works best for taking charge and anticipating success in the future. the reports that it generates in my view are fairly full as far as information is concerned, they have been extremely valuable to me to build and rethink methods that allow a quicker growth of my company's marketing. I also appreciate that your monthly or yearly subscription covers a lot of popular data sources. As a result, it's simple to get going quickly and demonstrate insights in a lovely user interface.

Cons:

The controls and some of the difficulties in aligning the time periods for the data, which are mostly due to the variety of the data sources, bothered me a little. The service advertises itself as a simple method for data analysis and reporting. The setup and administration are actually unreliable and hard to set up.

Verified Reviewer
Verified LinkedIn User
Real Estate, 1,001–5,000 Employees
Used the Software for: 1+ year
Reviewer Source

An incredible tool for aggregating and visualizing data

4.0 2 years ago

Comments: To collect data from several sources to keep track of metrics and KPIs in a single location. In general, we utilize it to keep tabs on sales, marketing, and the overall financial health of the business. Dashboards and widgets make it simple to keep tabs on where we are and how things are progressing.

Pros:

With Databox, creating custom reports from many sources is a breeze. Google Analytics and Google Search Console, for example, have been combined into a single report. Normally, this wouldn't be possible in a single report, but it was in this case. To get started, you can leverage a variety of different data sources and Databox's many integrations. Even if integration is not possible, you can still upload your spreadsheets and produce a report from them. Each report metric has a metric that can be narrowed down to the exact one you desire. Calculated metrics can also be used to create your metrics.

Cons:

The data periods are difficult to align, but this is due to the various data sources rather than the program itself, as some of the settings are a little quirky. As I progressed further into custom metrics, this should not be a problem for the customer looking for a standard dashboard.

william
Project Manager in US
Information Technology & Services, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Some nice features, horribly run as a company and service

3.0 2 years ago

Comments: Sporadic up/downtime. Frequently doesn't update correctly. Buggy with filters often times not working properly.

Pros:

The visualizations are great. The visual options are really some of the best I've seen.

Cons:

Databox probably has the worst customer support of any software company I've ever deal with. That's not an exaggeration or hyperbole, it is absolutely atrocious. It can take hours or days to get a support response that's so obviously incorrect that a user with just a couple hours on the platform would know that it's wrong.

Juzni
CMO in Slovenia
Import & Export, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

It's my first to open app every morning

5.0 7 years ago

Comments: Heard from a friend who is using Databox app in the company he works for (fortune 100 company). It was almost annoying seeing him checking his phone constantly. I downloaded it from App store the same day. On-boarding was a breeze and the next thing I was in the app with my Google Analytics, Facebook Ads and Stripe already connected. I was using it few days - it was just a beautiful app on my phone nothing more. But then I found they have desktop app - they call it Designer - where you can combine all metrics together. At that moment I was hooked. We have connected more than 10 data sources since then (database also) and we were able to put all important metrics in one place for everybody to see. I'm recommending this to everybody!

Pros:

I have access in one place to every important metrics I care. Just few clicks and I can change what I see on my phone and share with all my coworkers.

Cons:

It wasn't an instant "click" in my head what Databox can do for us. There are almost no guides or documentation. Default metrics they fetch were not useful for our business.

Databox Response

7 years ago

Thank you for your feedback.

Molly
ppc specialist in US
Verified LinkedIn User
Construction, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Practical & Pleaseing Data Tool For the Small Business

4.0 5 years ago

Comments: Building reports for clients can be time consuming and full of confusing, intricate processes. Data Box has really allowed my company to scale reporting for our clients - building easy reports

Pros:

The software is both intuitive and aesthetically pleasing. Easily view your data from Analytics, Google Ads, social media, etc. all in one spot. the feature I find most valuable is the ability to set alerts for goals. This reminds me n my team of our progress and where we stand in regards to our goals. You can set these so clients can see them as well! Overall it is simple to build visuals without code and drill down further into those visuals via the query builder or manipulating data rows/columns.

Cons:

To really use the tool to its full potential you should use the paid version. The free version is very limiting in data and may limit data source connections.

Katie
Slovenia
Management Consulting, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Beautiful Mobile app, easy to get addicted to.

4.0 7 years ago

Comments: I signed up Databox only two months ago, but I've used the mobile app pretty much every day since. It's very easy to connect your cloud services and add the basic metrics, and it takes just a little bit of extra work to add more specific ones (like, in my case, custom funnel data from Mixpanel). I've also played around with connecting our SQL database to Databox - all these options are available even on the Free plan. I like it that you can put data from different datasources on the same visualization (e.g. steps in a funnel). The platform is quite powerful underneath, still lacking a little bit of self-help content as of now, but customer support was very helpful and I've set up just the dashboard that I've always wanted.

Pros:

Beautiful visualizations, the drag-and-drop interface of the Designer tool (where you set up your visualizations), the Scorecard feature

Cons:

All options are not very well documented

Databox Response

7 years ago

Thank you for reviewing Katie. We will try to add the things you mentioned.

Verified Reviewer
Verified LinkedIn User
Internet, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Beautiful and handy tool

5.0 5 years ago

Pros:

Easy to setup. They have a great iPhone app so can review all data on my phone. Every morning I receive an email on our business performance which is really helpful.

Cons:

So far I'm happy with the tool, no things I don't like.

Dave
founder in US
Information Technology & Services, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

No doubt, Best Mobile Business Analytics solution on the market

5.0 7 years ago

Comments: Simple, top level KPIs, easy to use, beautiful designed. We have been up and running in less than 15 minutes and hooked to our data in CRM, MailChimp, Google Analytics, Google Adwords, etc

Pros:

Mobile-first, native and great experience, TV dashboard

Cons:

More data connectors for engineering teams (Jira, Trello...)

Databox Response

7 years ago

Thank you for your review. We're adding new connector on a weekly basis so stay tuned and I'm sure yours will be available soon!

Mike
Owner in Slovenia
Information Technology & Services, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Business analytics made beautiful. A really nice app.

5.0 7 years ago

Comments: Found this searching for a way to convert my Spreadsheet data to charts. Worked great and it has beautiful charts. But then I found out it does much more. Now I have my Spreadsheet, Google Analytics and Mixpanel data all connected in one app. Makes it much easier to stay on top of the numbers. And I have a couple of datawalls set up, so I can show the numbers to my customers if needed by just turning on the tv. Works great.

Pros:

Simple to connect different data sources and have all the data in one place. Web site allows for advanced setups, but maybe not so simple to use. Beautiful mobile visualizations. Datawalls are really useful. Good value for money.

Cons:

Needed a Zapier account to connect to Spreadsheets, but on the other hand Zapier allows me to add many other sources.

Databox Response

7 years ago

Thank you for your feedback.

Anand
Anand
Community Coordinator in India
Verified LinkedIn User
Nonprofit Organization Management, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Value for Money Product

4.0 2 years ago

Comments: We have set up our dashboard within one day using Google sheets and the dashboard contains more than 5k data the visualization was very perfect.

Pros:

I like the customer support and User Interface. It's very easy to build and it has a lot of pre templates. We can use any templates and change them according to our needs.

Cons:

Databox have to think about a free version for google sheets. AS Google already has the dashboard called the "Google data studio" version where anyone can freely set up their dashboard without any hustle. So if it is only for google sheets then the databox must think about a free version.

Michael
Owner in US
Real Estate, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Supercool!

5.0 5 years ago

Pros:

This web base Software Is amazing! For small users it is free and very powerful. To be able to have everything connected Under one dashboard makes everything so much easier & nicer.

Cons:

No cons at all. it is Perfect & Superfast!

Ross
Operations manager in UK
Information Technology & Services, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Good to have for an overview

5.0 4 years ago

Comments: Good experience overall with the product and ease of use however the packages are disappointing.

Pros:

The integrations with Adwords, Analytics, Hubspot is great and easy to setup. The standard templates cover pretty much everything you need and they are easy to display on a screen.

Cons:

The lack of integration with Zendesk is weird as what I could see is there used to be one. The package choice are strange it would be nice if Plus included more data sources as Plus and Basic both have 10 then the next jump up is 50 which is annoying when you have 12 datasources.

Mike
CTO in Russia
E-Learning, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Dashboard that I was looking for years!!!

5.0 7 years ago

Comments: I've been looking for such service for couple of years... That can combine my sales data (I send it from WooCommerce via Zapier) with Google Analytics and Google Ads/Facebook Ads in one simple mobile app. That is so much easy to monitor everything I need... no.of leads from Active Campaign through Zapier, no. of unsubscribers, expenses - Google Sheet via Zapier ... everything finally comes together to a cool looking dashboard on my iPhone.

Pros:

Dashboards look very nice and are very flexible. With Zapier you can get any data to the Databox

Cons:

I wish they add direct integration with WooCommerce

Romy
Senior Digital Marketing Manager in Germany
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

You can find nearly every data how your activities in marketing or sales are working.

5.0 6 years ago

Pros:

You can configurate all live reports as you like and need. Also you can get some templates of partners with which they worked successfully. You can find boards for Social Media accounts and ads, Google Analytics and Adwords, all about HubSpot and many more. If you don't have a tool which collects all of this, Databox is your choice.

Cons:

You need a lot of time and some webinars to understand all the opportunities and how to configure it for yourself.