---
description: Compare the best Marketing Automation Software in Canada. Capterra offers software reviews from verified users, pricing, and features. Find the top rated software for your business.
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title: Marketing Automation Software - Prices & Reviews - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)

# Marketing Automation Software

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> Marketing Automation software enables organizations to automate their marketing functions including campaign creation, market segmentation and response analysis.

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## Products

1. [HubSpot Marketing Hub](https://www.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) — HubSpot Marketing Hub helps businesses generate leads and create better customer experiences.
2. [Marketo Engage](https://www.capterra.ca/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) — Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue.
3. [Xtremepush](https://www.capterra.ca/software/151231/xtremepush) — 4.5/5 (55 reviews) — Power your marketing with automation for personalized, data-driven campaigns across multiple channels, boosting conversions.
4. [emfluence Marketing Platform](https://www.capterra.ca/software/166204/emfluence) — 4.7/5 (51 reviews) — Automate personalized customer journeys with data-driven workflows that engage audiences and deliver measurable ROI.
5. [Scal-e](https://www.capterra.ca/software/196666/scal-e) — 4.9/5 (15 reviews) — Scal-e centralise les données clients et orchestre des campagnes omnicanales pour réduire les coûts d’acquisition et de fidélisation.
6. [Mirabel's Marketing Manager](https://www.capterra.ca/software/1002046/marketing-manager) — 4.5/5 (2 reviews) — This affordable software combines email marketing, workflow automation, and other digital tools for the everyday marketer.
7. [CleverTap](https://www.capterra.ca/software/155737/clevertap) — 4.4/5 (59 reviews) — User Retention Platform for High-Growth Mobile Apps
8. [ShortStack](https://www.capterra.ca/software/154791/shortstack) — 4.4/5 (156 reviews) — Create unique contest landing pages, run social contests, choose winners, send emails and analyze results - all from one place.
9. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2912 reviews) — We deliver the tools to simplify and amplify digital marketing and drive results for your business.
10. [Zoho CRM](https://www.capterra.ca/software/155928/zoho-crm) — 4.3/5 (6964 reviews) — CRM solution that helps businesses with sales force automation, process management, journey orchestration, marketing automation \& more.
11. [MarketDirect Cross Media](https://www.capterra.ca/software/209878/eps-marketdirect-cross-media) — 4.1/5 (7 reviews) — MarketDirect Cross Media is an intuitive, powerful multi-channel customer communication and marketing campaign solution.
12. [Semrush](https://www.capterra.ca/software/151962/semrush) — 4.6/5 (2316 reviews) — Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create impact.
13. [Omnisend](https://www.capterra.ca/software/153508/omnisend) — 4.7/5 (836 reviews) — 150k+ Shopify, WooCommerce, and Wix ecommerce stores scale their business with Omnisend’s powerful email \& SMS marketing platform.
14. [Channable](https://www.capterra.ca/software/182568/channable) — 4.6/5 (96 reviews) — Use Channable to automate your feed- based online marketing. Create mighty feeds and manage campaigns based on your inventory.
15. [Pinpointe](https://www.capterra.ca/software/134176/pinpointe) — 4.7/5 (55 reviews) — Cloud-based email marketing for mid-size enterprises, agencies and high volume senders who have outgrown their current ESP.
16. [Solitics](https://www.capterra.ca/software/205331/solitics) — 4.2/5 (11 reviews) — Automate real-time journeys across channels. AI-powered, fast to launch, built for iGaming, fintech, trading \& banking.
17. [Adzooma](https://www.capterra.ca/software/188236/adzooma) — 4.0/5 (22 reviews) — Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy.
18. [Customer.io](https://www.capterra.ca/software/174023/customer-io) — 4.7/5 (87 reviews) — Customer.io is software that helps businesses create personalized experiences across channels using first-party data.
19. [Automatur](https://www.capterra.ca/software/130186/automatur) (0 reviews) — Get faster results and connect with people more efficiently. Anything you currently do manually, we can automate for you.
20. [Marketing Optimizer](https://www.capterra.ca/software/81919/marketing-optimizer) — 4.6/5 (7 reviews) — Generate and sell more Internet leads with the only marketing automation and digital agency software made for marketing experts.
21. [SlickText](https://www.capterra.ca/software/155430/slicktext-com) — 4.8/5 (268 reviews) — Marketing automation solution that assists businesses of all sizes with message scheduling, auto-responders and more.
22. [iVision Mobile](https://www.capterra.ca/software/1012477/ivision-mobile) — 4.7/5 (27 reviews) — White Label SMS marketing with iVision Mobile - A robust SMS Marketing software and digital loyalty kiosk technology provider
23. [iPresso](https://www.capterra.ca/software/122512/ipresso) — 4.6/5 (12 reviews) — Next generation Marketing Automation 360 platform. Integrates into one platform most effective multi channel communication.
24. [Mailchimp](https://www.capterra.ca/software/110228/mailchimp) — 4.5/5 (17572 reviews) — Mailchimp: the \#1 email marketing platform with 11M+ users worldwide, offering AI-powered insights \& content creation tools.
25. [Jira](https://www.capterra.ca/software/19319/jira) — 4.4/5 (15312 reviews) — Jira is a project tracking software that helps agile teams plan, track, and release software through comprehensive issue management.

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## Related Categories

- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)
- [Lead Generation Software](https://www.capterra.ca/directory/30963/lead-generation/software)
- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)
- [All-in-One Marketing Platform Software](https://www.capterra.ca/directory/32155/all-in-one-marketing/software)
- [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software)

## Links

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The platform allows users to collect and route real-time customer data to build targeted campaigns based on profile attributes, events, or actions.\n\nThe system features a visual workflow builder for automating personalized messages and an intuitive Design Studio for creating on-brand content. Its omnichannel support ensures a streamlined customer experience across all touchpoints. AI-powered insights help marketers uncover opportunities, streamline tasks, and optimize strategies while maintaining control over messaging. Customer.io delivers the reliability and security that modern businesses require, with comprehensive data integration capabilities and advanced analytics to measure campaign performance.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/91a84622-37f6-4818-a75c-5e9b62300727.png","url":"https://www.capterra.ca/software/174023/customer-io","@type":"ListItem"},{"name":"Automatur","position":19,"description":"Internet marketing optimization software that tracks all your digital marketing and provides you with data that you can use to immediately make business decisions. Automatur also includes a powerful marketing automation system to nurture leads and increase your lead-to-close ratio.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/44ae141e-0206-4564-ad12-a9c35cda2d8b.png","url":"https://www.capterra.ca/software/130186/automatur","@type":"ListItem"},{"name":"Marketing Optimizer","position":20,"description":"Marketing optimization and automation software for inbound marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer integrates with all popular website testing, web analytics, and landing page optimization software.  You will love the fact that you can have Marketing Optimizer do for you anything that you can do manually. Whether it's moving leads through the pipeline, or sending out a brochure, Marketing Optimizer will handle it.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/62cbf65d-4afc-4740-8bec-305ad8df0db5.png","url":"https://www.capterra.ca/software/81919/marketing-optimizer","@type":"ListItem"},{"name":"SlickText","position":21,"description":"SlickText offers a feature-rich marketing automation platform that is unlike any others in the industry: it's refreshingly easy to use and simple to scale. The intuitive software is combined with a customer service team that is ready to serve. They take a unique hands-on approach to onboarding that gives their users personalized, step-by-step support through the strategy development setup processes.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/50a2170f-8072-4f04-8f66-1bea4ed62a65.png","url":"https://www.capterra.ca/software/155430/slicktext-com","@type":"ListItem"},{"name":"iVision Mobile","position":22,"description":"iVision Mobile provides businesses across a variety of industries with SMS Marketing software coupled with a digital loyalty rewards kiosk, all available as a 100% White Label SMS solution.\n\nOur software supports text messaging for healthcare, financial, education, dining and entertainment, retail, political, non-profit, and religious industries, to name a few.\n\nOur SMS software supports short codes, long codes, text enabled toll-free numbers, and adding texting to existing business lines.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/111e8432-397a-408c-9964-b96259fb01ed.png","url":"https://www.capterra.ca/software/1012477/ivision-mobile","@type":"ListItem"},{"name":"iPresso","position":23,"description":"Marketing Automation 360 platform. Integrates into one platform most effective multi channel communication with digital and conversational marketing. Deticated for small companiess as iPresso BASIC and for large enterprises - iPresso Enterprise: iPresso.com/enterprise. Among customers are e.g. Danone, eSky, Nutricia, TVN Warner Discovery, Nationale Nederlanden, and Generali Investment.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/6f872985-fbb6-4eb3-9b6e-6e353c934834.png","url":"https://www.capterra.ca/software/122512/ipresso","@type":"ListItem"},{"name":"Mailchimp","position":24,"description":"Mailchimp is a leading email marketing platform used by over 11 million users worldwide. With a delivery rate of 99% and integration with over 300 tools, Mailchimp provides businesses with easy ways to connect with customers, foster repeat business, and build a lasting brand loyalty. The platform's AI-powered insights and content creation tools can personalize every email and SMS. The user-friendly interface accommodates tech-savvy and non-tech individuals.\n\nClients such as TEDTalks, Shutterstock, Boston Market, and Nikon India have used Mailchimp to drive revenue through email marketing. The company was acquired by Intuit Inc. in 2021, and since then, the platform has introduced more than 100 new features to improve user experience. The company ensures its product descriptions match the Mailchimp site, don't include overly-comparative language, calls-to-action, personally identifiable information, suffices, or HTML tags.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/dd1b7965-612d-4c53-899b-0cf4a9337971.png","url":"https://www.capterra.ca/software/110228/mailchimp","@type":"ListItem"},{"name":"Jira","position":25,"description":"Jira is a project management tool designed for agile teams to plan, track, and release software. It offers issue and project tracking, enabling teams to manage the entire development lifecycle on one platform. With seamless integration capabilities, Jira connects with various tools, creating a centralized hub and eliminating data silos for a unified project view.\n\nJira's Rovo AI enhances project management by automating tasks, summarizing comments, and aligning work with company goals, allowing teams to focus on impactful activities. Its advanced reporting and analytics provide insights into trends and risks, supporting data-driven decisions and continuous improvement. Jira adapts to the needs of teams across software development, marketing, and operations, transforming ideas into reality.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e1b492c5-8a97-4b86-a422-d317b2480afa.png","url":"https://www.capterra.ca/software/19319/jira","@type":"ListItem"}],"numberOfItems":25}
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