---
description: Compare the best Demand Side Platform (DSP) Software in Canada. Capterra offers software reviews from verified users, pricing, and features. Find the top rated software for your business.
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title: Demand Side Platform (DSP) Software - Prices & Reviews - Capterra Canada 2026
---

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# Demand Side Platform (DSP) Software

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> Demand Side Platform (DSP) software allows advertising agencies, marketing teams, and brands to purchase ad space in real-time that manage campaign performance across display, mobile, video, and social media channels.

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## Products

1. [Cloudflare](https://www.capterra.ca/software/155191/cloudflare) — 4.7/5 (528 reviews) — Cloudflare is a web performance and security company on a mission to build a better Internet.
2. [Facebook Business Suite](https://www.capterra.ca/software/1018375/facebook-business-suite) — 4.3/5 (196 reviews) — Facebook Business Suite is a tool used to manage Facebook, Instagram, and Messenger accounts in a single place.
3. [AdRoll](https://www.capterra.ca/software/179140/adroll) — 4.0/5 (74 reviews) — Cloud-based marketing automation solution for businesses that enables to create ads, integrate marketing tools, deploy campaigns, etc.
4. [AdButler](https://www.capterra.ca/software/93247/ad-butler) — 4.5/5 (49 reviews) — AdButler is a comprehensive AdTech Ad Serving platform with a host of solutions for enterprise and SMB clients.
5. [Google Marketing Platform](https://www.capterra.ca/software/213341/google-marketing-platform) — 4.5/5 (31 reviews) — Advertising agency solution that helps businesses gain insights into the performance of advertisement campaigns \&amp; understand customers.
6. [AdRoll ABM](https://www.capterra.ca/software/163718/rollworks) — 4.5/5 (28 reviews) — AdRoll connects the dots across the funnel with AI, multi-channel reach, and ABM — built for speed, scale, and smarter growth.
7. [Quantcast](https://www.capterra.ca/software/141438/quantcast) — 4.2/5 (22 reviews) — Advertising that uses proprietary real-time audience profiles for targeting on all devices.
8. [Criteo](https://www.capterra.ca/software/162594/criteo) — 3.9/5 (22 reviews) — Criteo Commerce Growth enables marketers to acquire more customers and increase repeat purchases from existing customers.
9. [GroundTruth](https://www.capterra.ca/software/177731/groundtruth) — 4.6/5 (22 reviews) — GroundTruth is an advertising platform that drives in-store visits and other real business results.
10. [Scibids](https://www.capterra.ca/software/180197/scibids) — 4.7/5 (20 reviews) — Scibids uniquely develops customizable AI that grows ROI across all addressable paid media bought programmatically through DSP.
11. [Basis Technologies](https://www.capterra.ca/software/163311/basis-technologies) — 4.4/5 (17 reviews) — QMs Marketing Intelligence Platform consolidates data silos into a centralized hub. QMs SEM Platform optimizes PPC campaigns with AI.
12. [Demandbase One](https://www.capterra.ca/software/171314/demandbase-abm-platform) — 4.4/5 (17 reviews) — The Demandbase Piper B2B DSP increases engagement and pipeline by reaching the right people at the right accounts at the right time.
13. [WO Traffic](https://www.capterra.ca/software/1019496/wo-traffic) — 4.0/5 (16 reviews) — WideOrbit is the one platform that ties everything together, from pitch to payment, digital, linear, and cross-platform advertising.
14. [theTradeDesk](https://www.capterra.ca/software/149006/thetradedesk) — 4.4/5 (15 reviews) — Online platform designed to manage video, social, and mobile advertising campaigns.
15. [Zeropark](https://www.capterra.ca/software/1027263/zeropark) — 4.9/5 (15 reviews) — Zeropark is a commerce media platform providing advertising and monetization solutions.
16. [Liftoff Commerce](https://www.capterra.ca/software/168575/liftoff-e-commerce) — 4.6/5 (14 reviews) — Create impressive company stores, enable online product customization, integrate with your suppliers, and wow your clients.
17. [Feedvisor](https://www.capterra.ca/software/173811/feedvisor) — 3.9/5 (14 reviews) — Introducing the AI-first optimization and intelligence platform for large sellers and brands on Amazon.
18. [Perpetua](https://www.capterra.ca/software/184755/perpetua) — 3.1/5 (13 reviews) — Perpetua is advertising optimization and intelligence software for eCommerce brands.
19. [Genius Monkey](https://www.capterra.ca/software/1016288/genius-monkey) — 5.0/5 (12 reviews) — A programmatic ad platform built for results...proven results\! Reach more targeted people for less, with full attribution.
20. [NT Programmatic Platform](https://www.capterra.ca/software/173828/nt-programmatic-platform) — 4.8/5 (11 reviews) — NT Technology is an independent programmatic advertising platform
21. [MediaMath](https://www.capterra.ca/software/180462/mediamath) — 4.6/5 (11 reviews) — MediaMath combines audience, media and intelligence in a single efficient platform to help marketers execute at scale.
22. [Choozle](https://www.capterra.ca/software/173727/choozle) — 3.8/5 (10 reviews) — Cloud-based programmatic ad platform for planning, activating, and measuring omnichannel campaigns across display, video, and audio.
23. [Microsoft Advertising](https://www.capterra.ca/software/1019345/microsoft-advertising) — 3.7/5 (10 reviews) — Optimize your paid search advertising campaigns. Connect with your potential customers using audience, product and search solutions.
24. [mediasmart](https://www.capterra.ca/software/210240/mediasmart) — 4.9/5 (8 reviews) — A Self Serve Programmatic Platform For Incremental Growth
25. [Zeeto](https://www.capterra.ca/software/1072271/Zeeto) — 5.0/5 (8 reviews) — Zeeto is an online software platform that enables advertisers and publishers to generate leads through self-service tools.

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## Related Categories

- [Display Advertising Software](https://www.capterra.ca/directory/32335/display-advertising/software)
- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)
- [Advertising Agency Software](https://www.capterra.ca/directory/30736/advertising-agency/software)
- [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software)
- [Ad Server Software](https://www.capterra.ca/directory/31121/ad-server/software)

## Links

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Integrations Amazon, Instacart, Walmart and Google ensure brands achieve full-funnel engagement and maximum visibility.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/99b53d7d-3f0d-4e1e-8142-b24434620093.png","url":"https://www.capterra.ca/software/184755/perpetua","@type":"ListItem"},{"name":"Genius Monkey","position":19,"description":"Genius Monkey is a digital advertising technology firm with an advanced full-service marketing platform designed for today’s real-time programmatic advertising, tracking, and attribution performance needs.  We believe in doing it differently (and better) than the status quo. We get your brand, product and/or message in front of more people with a higher propensity to engage--and we do it at the lowest possible cost. We do this via fully managed display, video, OTT + CTV and audio campaigns.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ed781875-c192-4a4a-ada9-df369a1effa4.png","url":"https://www.capterra.ca/software/1016288/genius-monkey","@type":"ListItem"},{"name":"NT Programmatic Platform","position":20,"description":"NT Technology is an independent programmatic advertising platform, providing omnichannel media buying and creative delivery across Display, Video, CTV, Social, etc.\n\nWith deep experience in over 70 markets and an emphasis on transparency, NT helps marketers achieve fraud-free, viewable, and precisely targeted campaigns. Our platform supports both automated and custom workflows, with managed service support and an in-house creative team capable of delivering AI-enhanced and dynamic creatives.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9bfc4f3c-922f-4df8-b503-938035f403d0.png","url":"https://www.capterra.ca/software/173828/nt-programmatic-platform","@type":"ListItem"},{"name":"MediaMath","position":21,"description":"MediaMath combines audience, media and intelligence in a single efficient platform to help marketers execute at scale.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5b447a79-455f-4ec5-8888-407839d28ed1.png","url":"https://www.capterra.ca/software/180462/mediamath","@type":"ListItem"},{"name":"Choozle","position":22,"description":"Choozle is a cloud-based programmatic advertising platform that unifies campaign planning, activation, and measurement across digital channels in one place. Businesses use it to run ads across display, video, CTV, audio, native, digital out-of-home, paid search, and paid social from a single interface.\n\nThe platform connects users to premium ad inventory through integrations with leading demand-side platforms and over 140 supply partners. Audience targeting options include geo-location, behavioral, demographic, CRM data onboarding, device ID, retargeting, geofencing, and account-based marketing. First-party data can be onboarded directly via LiveRamp.\n\nChoozle includes real-time reporting, budget tracking, fraud detection, brand safety controls, and a multi-touch attribution solution. Service options range from self-service to fully managed, giving teams flexibility based on their resources.","image":"https://images.g2crowd.com/uploads/product/image/f7c8ad5cbc089b7c8406f9fd82cde51f/choozle.png","url":"https://www.capterra.ca/software/173727/choozle","@type":"ListItem"},{"name":"Microsoft Advertising","position":23,"description":"Reach people where and when they’re ready to act\nAccess 687 million monthly unique searchers on the Microsoft Search Network and 250 million unique users through native advertising on brand-safe experiences. Connect across platforms and sites people use every day to get things done across work and life. The Microsoft Search Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d3fa3a11-14a0-4bc7-a9e4-190fafccbc96.jpeg","url":"https://www.capterra.ca/software/1019345/microsoft-advertising","@type":"ListItem"},{"name":"mediasmart","position":24,"description":"mediasmart,a self-serve mobile programmatic platform,provides advertisers,trading desks & agencies an integrated mobile advertising solution with the unique capability of measuring incremental metrics in real-time for Proximity and App marketing campaigns.Advertisers can efficiently invest in advertising through a transparent platform that links the physical world with the digital across mobile devices and connected TVs,all while following a privacy by design approach to all solutions provided.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4d9c2b29-e0e9-4d21-8ec3-71c125d6d1d0.png","url":"https://www.capterra.ca/software/210240/mediasmart","@type":"ListItem"},{"name":"Zeeto","position":25,"description":"Zeeto is lead generation software that uses questionnaires to build an audience of motivated prospects who are ready to engage with relevant ads. The software connects advertisers with sales-ready consumers. It also enables publishers to monetize their web traffic. Zeeto provides targeting options, ad creative recommendations, lead quality filtering, and analytics. This optimizes campaign performance.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/2c7fe16f-d347-4529-8ca9-60077192c6f0.jpeg","url":"https://www.capterra.ca/software/1072271/Zeeto","@type":"ListItem"}],"numberOfItems":25}
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