---
description: Compare the best Qualitative Data Analysis Software in Canada. Capterra offers software reviews from verified users, pricing, and features. Find the top rated software for your business.
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title: Qualitative Data Analysis Software - Prices & Reviews - Capterra Canada 2026
---

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# Qualitative Data Analysis Software

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> Qualitative Data Analysis software is used by scientists and business researchers to discover and understand patterns, such as customer sentiment, in surveys and feedback submissions presented in a variety of text and media files.

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## Products

1. [Delve](https://www.capterra.ca/software/196428/delve) — 4.9/5 (205 reviews) — Delve is an online tool that helps you code and analyze transcripts from in-depth interviews and focus groups.
2. [Marvin](https://www.capterra.ca/software/1032196/marvin) — 4.8/5 (13 reviews) — The only AI-powered research repository that automates your qualitative data analysis so you can design better products.
3. [Tableau](https://www.capterra.ca/software/77260/tableau) — 4.6/5 (2362 reviews) — Tableau Software helps people see and understand data. Tableau delivers fast analytics, visualization and business intelligence.
4. [Hotjar](https://www.capterra.ca/software/163516/hotjar) — 4.6/5 (545 reviews) — Combine insights from on-site feedback, user interviews, or expert-built surveys to deeply understand your users.
5. [XM for Strategy & Research](https://www.capterra.ca/software/72396/strategy-and-research) — 4.7/5 (427 reviews) — Conduct smarter, faster research on a single, easy-to-use platform that combines quantitative and qualitative analysis.
6. [XLSTAT](https://www.capterra.ca/software/119448/xlstat) — 4.7/5 (398 reviews) — The leading data analysis and statistical solution for Microsoft EXCEL®. Analyze, customize and share your results.
7. [Sisense](https://www.capterra.ca/software/86955/sisense) — 4.5/5 (378 reviews) — Sisense is a full-scale qualitative data analytics solution. Business users can visualize, explore \& drive insights from complex data
8. [Looker](https://www.capterra.ca/software/169053/looker) — 4.5/5 (286 reviews) — Looker is a cloud-based and AI-enabled BI platform enabling organizations to explore data, create analytics apps, and share insights.
9. [Pendo](https://www.capterra.ca/software/151951/pendo-platform) — 4.5/5 (238 reviews) — Pendo is a platform that helps businesses optimize software to boost adoption, cut costs, and improve engagement.
10. [Experity](https://www.capterra.ca/software/14402/experity) — 4.3/5 (205 reviews) — Experity’s EMR/PM is built for urgent care — so you can reduce door-to-door time, simplify billing, improve patient care, and more.
11. [Wolfram Mathematica](https://www.capterra.ca/software/171048/wolfram-mathematica) — 4.6/5 (169 reviews) — Technical computing system that provides tools for image processing, geometry, visualization, machine learning, data mining, and more.
12. [Sonix](https://www.capterra.ca/software/167966/sonix) — 4.9/5 (143 reviews) — The world's most accurate AI transcription platform turning speech into structured, searchable intelligence.
13. [ATLAS.ti](https://www.capterra.ca/software/171500/atlas-ti) — 4.7/5 (142 reviews) — Qualitative data analysis solution that offers tools and technology to uncover actionable insights from research data.
14. [Phocas](https://www.capterra.ca/software/141678/phocas-software) — 4.7/5 (136 reviews) — With Phocas, businesses can obtain qualitative data analysis in minutes instead of hours which saves enormous amounts of time.
15. [Smartlook](https://www.capterra.ca/software/164713/smartlook) — 4.7/5 (136 reviews) — Smartlook is a qualitative analytics solution for websites \& mobile apps with always-on recordings, heatmaps, events \& funnels
16. [DiscoverText](https://www.capterra.ca/software/151927/discovertext) — 4.6/5 (111 reviews) — Web-based collaborative text analytics for academics, companies, and governments to search, filter, cluster, code and classify text.
17. [Dovetail](https://www.capterra.ca/software/174077/dovetail) — 4.6/5 (97 reviews) — Dovetail is the only AI-first insights hub that automatically centralizes scattered customer feedback.
18. [VWO Testing](https://www.capterra.ca/software/147639/visual-website-optimizer) — 4.5/5 (91 reviews) — VWO Data360 is a cloud-based customer data platform that allows companies to personalize purchase journeys, ensure data quality \& more.
19. [Sigma](https://www.capterra.ca/software/188405/sigma) — 4.3/5 (83 reviews) — Cloud-based BI platform for querying warehouse data via spreadsheet, SQL, or natural language, with dashboards, AI apps, and embedded.
20. [SAP HANA Cloud](https://www.capterra.ca/software/149484/sap-hana-cloud) — 4.5/5 (79 reviews) — SAP HANA Cloud is a multi-model database system enabling users to build and deploy intelligent data applications at scale.
21. [VizRefra](https://www.capterra.ca/software/218256/vizrefra) — 4.8/5 (78 reviews) — Text Analytics, using unique ML topic modeling with navigation through 2D/ 3D maps. Discover topics before reading. Intelligent 2D \& 3D
22. [Zonka Feedback](https://www.capterra.ca/software/137773/zonka-feedback) — 4.8/5 (68 reviews) — Cloud-based customer feedback platform for collecting multichannel surveys, measuring NPS, CSAT, and CES, and managing closed-loop.
23. [Fullstory](https://www.capterra.ca/software/153721/fullstory) — 4.6/5 (67 reviews) — Cloud-based behavioral data platform with session replay, heatmaps, conversion funnels, in-app guides, surveys, and data warehouse.
24. [Make Opinion](https://www.capterra.ca/software/1045620/make-opinion) — 4.8/5 (65 reviews) — All-in-one. DIY-Research at a fraction of the cost. Connect with customers. Discover insights. Get quality answers. Simple and easy.
25. [SurveyLab](https://www.capterra.ca/software/80891/mysurveylab-com) — 4.9/5 (62 reviews) — Professional online survey software. Surveys, questionnaires, forms, and tests for Customer Experience, Market Research, HR, and more\!

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## Related Categories

- [Artificial Intelligence Software](https://www.capterra.ca/directory/30938/artificial-intelligence/software)
- [Text Mining Software](https://www.capterra.ca/directory/30933/text-mining/software)
- [Market Research Software](https://www.capterra.ca/directory/10041/market-research/software)
- [Data Analysis Software](https://www.capterra.ca/directory/31077/data-analysis/software)
- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)

## Links

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Founded in 2017 by Benjamin Humphrey and Bradley Ayers, Dovetail has 100+ employees across offices in Sydney and San Francisco.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/cd5d466c-2194-4147-858e-20ee0ce16ae5.png","url":"https://www.capterra.ca/software/174077/dovetail","@type":"ListItem"},{"name":"VWO Testing","position":18,"description":"VWO Data360 is a cloud-based customer data platform that allows companies to personalize purchase journeys, ensure data quality & more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/be21b7d0-c9f1-4e8b-ae28-2f2d799604a6.webp","url":"https://www.capterra.ca/software/147639/visual-website-optimizer","@type":"ListItem"},{"name":"Sigma","position":19,"description":"Sigma is a cloud-based analytics and business intelligence platform that connects directly to cloud data warehouses. It lets teams explore and analyze live data without extracting or copying it, keeping security and governance in place at all times.\n\nBusiness users work in a familiar spreadsheet interface, while analysts and data teams can use SQL, Python, or natural language to query the same data. Teams use Sigma to build dashboards, reports, data apps, and AI-powered applications, all from one platform.\n\nCore features include write-back (users can input data that updates the warehouse directly), pixel-perfect reporting, embedded analytics for external products, reusable data models, and automated report distribution. Row-level security, audit logs, and OAuth support enterprise compliance needs.","image":"https://images.g2crowd.com/uploads/product/image/a4b76c1b797ba2415bf53a6ed03dc372/sigma-computing-sigma.jpg","url":"https://www.capterra.ca/software/188405/sigma","@type":"ListItem"},{"name":"SAP HANA Cloud","position":20,"description":"SAP HANA Cloud is a multi-model database management system that empowers developers and data architects to build and deploy intelligent data applications at scale. Leveraging various database capabilities, users can harness the multi-model engine to work with data types like relational, document store, geospatial, graph, vector, and time series. \n\nThe platform enables data apps that utilize generative AI and are context-aware, securely connecting to vital business data. With scalability, built-in security compliance, and high availability, SAP HANA Cloud helps shift focus from administrative tasks to application development. The database-as-a-service offering provides flexibility, eliminating the need to manage hardware, operating systems, or backups. SAP HANA Cloud integrates with the SAP Business Technology Platform, supporting analytical and transactional use cases through data access and integration.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d64e1f17-06af-4887-80e1-653bb3bade84.png","url":"https://www.capterra.ca/software/149484/sap-hana-cloud","@type":"ListItem"},{"name":"VizRefra","position":21,"description":"Text Analytics, using unique ML topic modeling with navigation through 2D/ 3D maps. Summarize large text content into interactive 2D/3D maps to navigate through. Entity Recognition & Sentiment. Entity Recognition & Sentiment, AI to summarize & visualize, Discover topics before reading & Text intelligence services.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/cdfd3c6a-f5e3-422a-8a70-b444899de5ac.png","url":"https://www.capterra.ca/software/218256/vizrefra","@type":"ListItem"},{"name":"Zonka Feedback","position":22,"description":"Zonka Feedback is a cloud-based customer experience and feedback management platform. It helps businesses collect feedback through surveys sent via email, SMS, web, and in-app channels.\n\nZonka Feedback allows teams to measure key satisfaction metrics including NPS, CSAT, and CES. Responses are displayed in real-time dashboards, and automated alerts notify staff when action is needed.\n\nCore features include survey builder, multilingual surveys, response tagging, sentiment analysis, and integrations with CRM and helpdesk tools. Reports help teams spot trends and identify areas for improvement.\n\nZonka Feedback suits small to midsize businesses across retail, hospitality, healthcare, and SaaS industries, particularly teams in customer experience, product, and support roles.","image":"https://images.g2crowd.com/uploads/product/image/d51fa28349d72eabc134714f1a0f7744/zonka-feedback.png","url":"https://www.capterra.ca/software/137773/zonka-feedback","@type":"ListItem"},{"name":"Fullstory","position":23,"description":"Fullstory is a cloud-based behavioral data platform that automatically captures every user interaction on web and mobile apps, including clicks, taps, scrolls, and form inputs, without manual tagging or tracking setup. Businesses use it to understand how customers experience their digital products, identify friction points, and act on that data across product, engineering, marketing, and support teams.\n\nCore features include session replay, heatmaps, click and scroll maps, conversion funnels with revenue opportunity identification, advanced user segmentation, and frustration signal detection. Teams can also create in-app guides, product tours, and surveys. Behavioral data can be streamed or exported to cloud data warehouses like Snowflake and Google BigQuery.\n\nFullstory suits businesses of all sizes, from startups to large enterprises, across e-commerce, financial services, gaming, and SaaS industries.","image":"https://images.g2crowd.com/uploads/product/image/7c9a73590d298181d8d2df5c933c8f93/fullstory.png","url":"https://www.capterra.ca/software/153721/fullstory","@type":"ListItem"},{"name":"Make Opinion","position":24,"description":"Your trusted Market Research Tool. Identify and understand your target market. Collect demographic informations, preferences, and buying habits of potential customers. Make Opinion helps you understand your audience, spot trends, and gather valuable product feedback. Access over 45M people around the world. Connect to your customers and stay ahead of the competition. Create surveys with AI to validate your ideas, boost product acceptance and increase sales. All in one place. Results in minutes","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/85d76718-9119-4a7c-9915-53a92f9129e7.png","url":"https://www.capterra.ca/software/1045620/make-opinion","@type":"ListItem"},{"name":"SurveyLab","position":25,"description":"SurveyLab is a professional online survey tool that supports survey creation, automates response collection and report generation.\n\nSystem is a web application and no additional software except a web browser is needed to use it. Some of the service features include : advanced logic & randomization, any language support & multi-language surveys, teamwork & survey results sharing, enhanced security (SSL/HTTPS), survey results export (Excel, SPSS, PowerPoint), branding & white label surveys, API.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d935befe-4185-461c-b8f1-e83788406a57.png","url":"https://www.capterra.ca/software/80891/mysurveylab-com","@type":"ListItem"}],"numberOfItems":25}
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