---
description: Discover and compare Free PPC Software Applications & Tools. Capterra is a free interactive tool that lets you quickly narrow down your software selection, contact multiple vendors, and compare platforms for your business.
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title: Free PPC Software - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Free PPC Software](https://www.capterra.ca/directory/30967/ppc/software)

# PPC Software

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> PPC software is used to track and optimize marketing spend on paid search campaigns.

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## Products

1. [TrueClicks](https://www.capterra.ca/software/213461/trueclicks) — 4.6/5 (62 reviews) — TrueClicks is PPC management software that helps paid search teams to audit, monitor, and optimize based on priorities.
2. [Adzooma](https://www.capterra.ca/software/188236/adzooma) — 4.0/5 (22 reviews) — Award-winning PPC optimisation and reporting platform with alerts, budget tracking, and actionable recommendations.
3. [monday AI Work Platform](https://www.capterra.ca/software/147657/monday-com) — 4.6/5 (6120 reviews) — AI-assisted career transition and job search with Fit Scores, tailored applications, market reports, pipeline tracking and professional workspaces.
4. [Semrush](https://www.capterra.ca/software/151962/semrush) — 4.6/5 (2329 reviews) — Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create impact.
5. [Similarweb](https://www.capterra.ca/software/148472/similarweb-pro) — 4.6/5 (261 reviews) — Cloud-based digital intelligence platform for competitive analysis, SEO, paid search, market research, and sales intelligence across.
6. [Facebook Business Suite](https://www.capterra.ca/software/1018375/facebook-business-suite) — 4.3/5 (196 reviews) — Facebook Business Suite is a tool used to manage Facebook, Instagram, and Messenger accounts in a single place.
7. [Serpstat](https://www.capterra.ca/software/156369/sepstat) — 4.7/5 (171 reviews) — SEO/PPC, Advance Rank Tracking, Site Audit, Keyword research, Competitor Analytics, Backlink Analysis, Clustering, AI.
8. [SpyFu](https://www.capterra.ca/software/156579/spyfu) — 4.4/5 (145 reviews) — SpyFu is a competitor keyword research tool for search engine optimization and Google Ads pay-per-click advertising.
9. [Google Ads Creator](https://www.capterra.ca/software/203255/google-ads-creator) — 4.4/5 (62 reviews) — Any company that wants to start advertising on Google easily, but lacks the time or resources to create and optimize Google Ads.
10. [Lebesgue](https://www.capterra.ca/software/1019489/lebesgue) — 4.9/5 (44 reviews) — Lebesgue is an AI-powered marketing consultant that helps eCommerce Stores of all sizes boost their ROI with data-driven insights
11. [Outbrain](https://www.capterra.ca/software/140446/outbrain-amplify) — 3.9/5 (32 reviews) — With Outbrain's native advertising platform, PPC marketers can promote their ads to high-quality customers while maximizing ROI.
12. [AdLabs](https://www.capterra.ca/software/1086455/AdLabs) — 5.0/5 (29 reviews) — AdLabs is Amazon PPC software that automates bids, harvests keywords, and scales campaigns for brands.
13. [ROUTEE](https://www.capterra.ca/software/171059/routee) — 4.0/5 (23 reviews) — Omnichannel Digital Marketing Communication platform, providing services through API integration and/or its Web Platform.
14. [SeoSamba Marketing Operating System](https://www.capterra.ca/software/166104/sambasaas) — 4.5/5 (22 reviews) — Marketing automation solution ideal for franchises \& multi-site owners. Business solution providers can private-label SeoSamba MOS
15. [iSpionage](https://www.capterra.ca/software/191351/ispionage) — 4.6/5 (21 reviews) — SEO \& SEM Competitor Research and Monitoring tool to help you gain a competitive edge in the search marketing landscape. Sign up free\!
16. [TrafficGuard](https://www.capterra.ca/software/181318/trafficguard) — 4.7/5 (18 reviews) — Automated, real-time protection of your Google Ads campaigns against bots, ad fraud and competitor clicks that your drain ad budget.
17. [Basis Technologies](https://www.capterra.ca/software/163311/basis-technologies) — 4.4/5 (17 reviews) — ML-powered, QuanticMind platform helps optimize SEM performance to achieve profit maximization and scale for top and long tail keywords
18. [AdNabu for Google Shopping](https://www.capterra.ca/software/145166/adnabu-adwords-software) — 4.7/5 (16 reviews) — AdNabus app helps you to easily create a Google Shopping feed \& run Google Ads. All changes in your Shopify store is fetched \& updated
19. [Master Metrics](https://www.capterra.ca/software/1070051/Master-Metrics) — 4.9/5 (15 reviews) — AI Cloud-based data analysis tool that helps agencies and marketing teams handle data from ad networks, send alerts, and share reports.
20. [SEISO](https://www.capterra.ca/software/196084/seiso) — 4.6/5 (12 reviews) — SEISO is an advanced Google Ads insight platform. Get your report and start optimizing your campaigns today. Certified Google Partner.
21. [WASK](https://www.capterra.ca/software/215384/wask) — 4.3/5 (12 reviews) — Boost the advertising performance of your Google and Meta campaigns through WASK AI’s powerful data-driven analytics and optimization.
22. [Pulse](https://www.capterra.ca/software/195253/pulse) — 4.4/5 (10 reviews) — Allows marketers to accurately analyze and benchmark every competitor in their industry across 15 different search marketing KPIs.
23. [Advigator](https://www.capterra.ca/software/193497/advigator) — 4.6/5 (7 reviews) — Amazon Advertising Automation Software
24. [SiteWit](https://www.capterra.ca/software/163310/sitewit) — 1.5/5 (4 reviews) — PPC management solution that helps manage visitors, sales and leads through website analytics and bid optimization algorithms.
25. [Ptengine](https://www.capterra.ca/software/170649/ptengine) — 4.8/5 (4 reviews) — Optimize your website with heatmaps, A/B testing, and popups—no coding needed. Ptengine makes conversion easy.

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## Related Categories

- [Display Advertising Software](https://www.capterra.ca/directory/32335/display-advertising/software)
- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)
- [Advertising Agency Software](https://www.capterra.ca/directory/30736/advertising-agency/software)
- [SEO Software](https://www.capterra.ca/directory/30931/seo/software)

## Links

- [View on Capterra](https://www.capterra.ca/directory/30967/ppc/software)
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Schedule data exports and automatically update your Ad Data in Google Sheets\n\n-Create AI Google Slides presentations for your client in just a few clicks.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/33a6e4bd-5465-4ccf-8720-dbef6ca33f94.jpeg","url":"https://www.capterra.ca/software/1070051/Master-Metrics","@type":"ListItem"},{"name":"SEISO","position":20,"description":"ROI-driven | Instant | Exhaustive\n\nSEISO is an advanced Google Ads insight platform that helps you optimize your PPC ads and campaigns (Adwords). Insights are applicable and prioritized by business impact, they can be applied on your account in few clicks. Each month, a new audit report in your mailbox to improve continuously the results and keep the Google Ads budget under control.\n\nYour SEM Copilot! 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