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description: Page 6 - Compare the best Marketing Planning Software in Canada. Capterra offers software reviews from verified users, pricing, and features. Find the top rated software for your business.
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title: Page 6 - Marketing Planning Software - Prices & Reviews - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Marketing Planning Software](https://www.capterra.ca/directory/30964/marketing-planning/software) > [Page 6](https://www.capterra.ca/directory/30964/marketing-planning/software?page=6)

# Marketing Planning Software

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> Marketing Planning software helps businesses outline marketing strategy, budgets, and goals and measure progress against these parameters.

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## Products

1. [Ignition](https://www.capterra.ca/software/1037268/ignition) — 4.0/5 (1 reviews) — Ignition is a GTM solution that helps product marketing teams create centralized launch plans, assets, and execution.
2. [MMC](https://www.capterra.ca/software/1044626/mmc) — 5.0/5 (1 reviews) — Efficient planning, structuring and management of campaigns across all channels, with a central overview of budgets and timelines.
3. [Structure PPM](https://www.capterra.ca/software/1045797/structure) — 5.0/5 (1 reviews) — Structure: Power your marketing planning. Organize, track, and collaborate with the ultimate Jira project management tool.
4. [Adesso AI](https://www.capterra.ca/software/114113/adesso-tpm) (0 reviews) — Cloud-based trade promotion management solution with account planning \&amp; forecasting, deduction resolution \&amp; profitability tracking.
5. [Media Link Software](https://www.capterra.ca/software/156279/media-link) (0 reviews) — Web-based advertising solution that enables businesses to manage client database, campaigns, invoices, and more.
6. [FORTVISION](https://www.capterra.ca/software/173897/fortvision) (0 reviews) — FORTVISION is an all-in-one marketing automation and personalization software designed to help you achieve your sales \&amp; marketing KPIs.
7. [JobBag](https://www.capterra.ca/software/191295/jobbag) (0 reviews) — The business management system for design businesses and creative agencies. One source of truth for all your team.
8. [eKyte](https://www.capterra.ca/software/193273/ekyte) (0 reviews) — Digital marketing management platform with artificial intelligence that guides teams to plan campaigns, produce, and optimize.
9. [Oyster CDP](https://www.capterra.ca/software/207209/oyster-cdp) (0 reviews) — Customer insights platform that combines the capabilities of data integration with deep AI-based Analytics for actionable insights
10. [Palo Alto Sales and Marketing Pro](https://www.capterra.ca/software/1006945/palo-alto-sales-and-marketing-pro) (0 reviews) — Marketing planning solution that offers progress tracking, presentations creation, sales forecasting and budgeting capabilities.
11. [TrueNorth](https://www.capterra.ca/software/1015523/truenorth) (0 reviews) — TrueNorth is growth marketing management software that helps teams plan, test, and track marketing campaigns aligned to growth goals.
12. [My Digital CMO](https://www.capterra.ca/software/1019265/my-digital-cmo) (0 reviews) — Boost your brand with My Digital CMO— your innovative, AI-enhanced marketing strategy planner.
13. [Mayple Platform](https://www.capterra.ca/software/1026583/mayple-platform) (0 reviews) — Mayple Platform helps you hire and work with your industry's top vetted marketers while receiving ongoing monitoring and support.
14. [Smstools](https://www.capterra.ca/software/1059149/smstools) (0 reviews) — Smstools is a user-friendly text message marketing platform allowing users to create mass SMS campaigns.
15. [Agility](https://www.capterra.ca/software/1065101/agility) (0 reviews) — Create new buyers. Grow with certainty. Agility is the only complete brand advertising solution.
16. [Expansify AI](https://www.capterra.ca/software/1067446/Expansify-AI) (0 reviews) — Simplify strategic marketing with a comprehensive platform for campaign planning, execution, and optimisation.
17. [Aprimo Plan](https://www.capterra.ca/software/163693/aprimo-plan-spend) (0 reviews) — Plan and manage marketing campaigns, calendars, and resources in one place with Aprimo Plan—built for speed, visibility, and alignment
18. [Budgee](https://www.capterra.ca/software/1081926/Budgee) (0 reviews) — Budgee is marketing budget management software that helps teams plan, track, and reconcile spending in real time without spreadsheets.

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## Related Categories

- [Workflow Management Software](https://www.capterra.ca/directory/30091/workflow-management/software)
- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)
- [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software)
- [Collaboration Software](https://www.capterra.ca/directory/15/collaboration/software)
- [Advertising Agency Software](https://www.capterra.ca/directory/30736/advertising-agency/software)

## Links

- [View on Capterra](https://www.capterra.ca/directory/30964/marketing-planning/software)
- [All Categories](https://www.capterra.ca/directory)

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