---
description: Discover and compare AB Testing Software Applications & Tools for Mac. Capterra is a free interactive tool that lets you quickly narrow down your software selection, contact multiple vendors, and compare platforms for your business.
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title: AB Testing Software for Mac - Price comparison & Reviews - Capterra Canada 2026
---

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# AB Testing Software

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> AB Testing software helps businesses compare multiple versions of content across targeted audiences to optimize conversion rates. It primarily offers split testing, visual editor, multivariate testing and other website optimization features.

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## Products

1. [EngageBay CRM](https://www.capterra.ca/software/178819/engagebay-marketing) — 4.6/5 (912 reviews) — AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.
2. [Freshsales](https://www.capterra.ca/software/155563/freshsales) — 4.5/5 (623 reviews) — Cloud-based CRM that helps sales and marketing teams manage contacts, automate workflows, track pipelines, and engage customers via.
3. [XM for Strategy & Research](https://www.capterra.ca/software/72396/strategy-and-research) — 4.7/5 (427 reviews) — Conduct smarter, faster research with the world's most sophisticated, easy-to-use platform.
4. [Anyword](https://www.capterra.ca/software/1012809/anyword) — 4.8/5 (391 reviews) — Cloud-based AI copywriting platform that generates, scores, and optimizes marketing copy for ads, emails, blogs, and landing pages.
5. [Instapage](https://www.capterra.ca/software/141695/instapage) — 4.5/5 (365 reviews) — Run A/B tests, AI experiments, and heatmaps in one platform to optimize pages faster and improve conversions.
6. [Poptin](https://www.capterra.ca/software/165478/poptin) — 4.8/5 (350 reviews) — A conversion rate optimization platform that converts more website visitors into leads, subscribers, and sales using pop ups \&amp; forms.
7. [Webflow](https://www.capterra.ca/software/136159/webflow) — 4.5/5 (267 reviews) — Webflow is a Website Experience Platform that lets Marketers, Designers, and Developers build, manage, and optimize your website.
8. [Manago AI](https://www.capterra.ca/software/134496/salesmanago-marketing-automation) — 4.5/5 (252 reviews) — AI Customer Engagement Platform helping marketers connect data, understand customers, communicate across channels.
9. [Kartra](https://www.capterra.ca/software/184946/kartra) — 4.5/5 (168 reviews) — Kartra is an all-in-one sales and marketing platform for creators, coaches and experts to monetize their knowledge and services online.
10. [Justuno](https://www.capterra.ca/software/153972/justuno) — 4.6/5 (147 reviews) — Grow your email lists, drive more sales, \&amp; reduce cart abandonment with Justuno's powerful and easy conversion rate optimization tools.
11. [Selzy](https://www.capterra.ca/software/1032858/selzy) — 4.8/5 (116 reviews) — Selzy is an ecosystem of easy-to-use marketing automation tools that helps small and medium businesses grow.
12. [Picreel](https://www.capterra.ca/software/133886/picreel) — 4.9/5 (101 reviews) — Picreel is an advanced and easy-to-use popup builder that helps businesses convert website visitors into customers.
13. [Algolia](https://www.capterra.ca/software/148915/algolia-search) — 4.7/5 (74 reviews) — Algolia is the leading search \&amp; discovery API for websites and mobile apps. Easy to implement and dev-focused.
14. [Jahia](https://www.capterra.ca/software/196073/jahia) — 4.6/5 (59 reviews) — Jahia is the best rated CMS with content personalization built at its core. It is commonly used to build powerful websites and portals.
15. [MacOS Big Sur](https://www.capterra.ca/software/1012056/macos-big-sur) — 4.8/5 (59 reviews) — MacOS Big Sur is the latest operating system for mac computers that provides a one-click control center and a customizable start page.
16. [Bloomreach](https://www.capterra.ca/software/173203/bloomreach) — 4.8/5 (56 reviews) — Cloud-based AI personalization platform unifying customer and product data across marketing automation, site search, and.
17. [Userlytics](https://www.capterra.ca/software/181202/userlytics) — 4.7/5 (55 reviews) — Userlytics is a UX research platform with a 2M+ global panel for moderated and unmoderated testing, delivering fast AI-powered insights
18. [Inspectlet](https://www.capterra.ca/software/163689/inspectlet) — 4.0/5 (30 reviews) — Inspectlet is website analytics software that records and analyzes visitor sessions to understand user behavior.
19. [Freshmarketer](https://www.capterra.ca/software/1008465/freshmarketer) — 4.4/5 (25 reviews) — Full-stack Marketing Automation Software. Built for Marketers. Designed for Humans.
20. [beehiiv](https://www.capterra.ca/software/1028291/beehiiv) — 4.4/5 (16 reviews) — beehiiv is a cloud-based newsletter software that enables users to create, publish, grow, and monetize newsletters on a unified tool.
21. [Upflowy](https://www.capterra.ca/software/1015785/upflowy) — 4.8/5 (15 reviews) — Upflowy is a no code SaaS product that gives users complete control of building and A/B testing their signup flows
22. [MFour Studio](https://www.capterra.ca/software/1043645/mfour-studio) — 5.0/5 (8 reviews) — MFour Studio is a vertically integrated platform that provides businesses with survey + real-time app, web, and location consumer data.
23. [Optiin](https://www.capterra.ca/software/190547/optiin) — 4.9/5 (7 reviews) — Designed With Small Businesses In Mind,Easy Drag \&amp; Drop Builder Software. With One Click Smart Widgets, Pages And Marketing Funnels.
24. [Unleash](https://www.capterra.ca/software/1032220/unleash) — 4.8/5 (6 reviews) — Unleash is an open-source feature management software, built with large enterprises in mind.
25. [Toonimo](https://www.capterra.ca/software/144699/toonimo) — 4.8/5 (5 reviews) — Toonimo is a leading Digital Adoption Platform for enterprises who want to streamline employee training and user onboarding efforts.

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## Related Categories

- [Customer Engagement Software](https://www.capterra.ca/directory/30906/customer-engagement/software)
- [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software)
- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)
- [Personalization Software](https://www.capterra.ca/directory/30965/personalization/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)

## Links

- [View on Capterra](https://www.capterra.ca/directory/30896/ab-testing/software)
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Heatmaps complement testing by revealing exactly where visitors click, scroll, and drop off, so teams know what to test next based on real behavior, not guesswork. All test results are visible alongside core performance metrics: visitors, conversions, conversion rate, cost-per-visitor, and cost-per-lead in a single dashboard. For marketing teams running paid campaigns across this means faster iteration cycles, lower cost per acquisition, and measurable conversion improvement over time.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3e27c18e-19d7-43d8-9afc-b9b0f37d36ce.png","url":"https://www.capterra.ca/software/141695/instapage","@type":"ListItem"},{"name":"Poptin","position":6,"description":"A conversion rate optimization platform that will help you convert more website visitors into leads, subscribers, and sales using smart pop ups and forms. 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Devs can customize the relevance of their UX and get insights on how users interact with it.\n\nAlgolia Recommend is a robust API that allows you to build unique product recommendations into any digital e-commerce experience.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/94b216c1-b308-4186-b6fa-73dd97fa8d33.png","url":"https://www.capterra.ca/software/148915/algolia-search","@type":"ListItem"},{"name":"Jahia","position":14,"description":"Jahia is the highest rated CMS for building websites and portals. 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It is organized into three pillars: Engagement for marketing automation, Discovery for AI-driven search and merchandising, and Content for headless content management.\n\nBusinesses use Bloomreach to run personalized campaigns across email, SMS, mobile push, web, ads, and search from a single platform. Marketers can build audience segments, automate campaign flows such as abandoned cart and win-back series, and manage site search and product recommendations without relying on IT or data science teams.\n\nCore features include a unified customer profile, drag-and-drop segmentation, omnichannel campaign orchestration, visual search, personalized product recommendations, and a multilingual headless CMS with a no-code visual editor.","image":"https://images.g2crowd.com/uploads/product/image/9954d1f1b2193bfcf0220bf84917e62e/bloomreach-bloomreach.jpg","url":"https://www.capterra.ca/software/173203/bloomreach","@type":"ListItem"},{"name":"Userlytics","position":17,"description":"Userlytics is a user experience research platform that helps businesses and agencies improve digital experiences across websites, apps, and prototypes. Founded in 2009, it provides access to a global panel of more than 2 million participants, enabling organizations to conduct moderated and unmoderated usability studies tailored to their needs.\n\nDesigned for enterprises, product managers, UX designers, and marketing teams, Userlytics offers flexible testing options and scalable participant recruitment, making it suitable for projects of any size. Teams can observe users in real time or analyze recorded sessions to understand behavior and preferences.\n\nThe platform also includes AI-powered tools such as AI Annotations and AI UX Analysis to quickly identify patterns in qualitative data. A key differentiator is the proprietary ULX Score, which benchmarks multiple dimensions of user experience to provide a comprehensive view of product performance and usability.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/15d8f93b-17cd-4846-a229-3e1a4b5f52f5.png","url":"https://www.capterra.ca/software/181202/userlytics","@type":"ListItem"},{"name":"Inspectlet","position":18,"description":"Inspectlet is a session recording and analytics software. It records videos of website visitors to understand their behavior, lets you create heatmaps to see where users click and scroll, has funnel analysis to find drop offs, and offers advanced filtering to isolate specific users. The tool provides visual data on how site visitors interact with web pages to go beyond standard web analytics.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/645f50d8-0409-4336-a600-829d92582543.png","url":"https://www.capterra.ca/software/163689/inspectlet","@type":"ListItem"},{"name":"Freshmarketer","position":19,"description":"Validate website designs, ideas, and content by building different versions and discover high-performing ones that yield the maximum conversions.\n\nFreshmarketer is a full-fledged marketing automation solution for fast-paced marketing teams. It lets you intelligently engage your users across their lifecycle from pre to post-acquisition.\n\nMarketers use Freshmarketer to run lifecycle campaigns, build nurturing workflows, analyze their user behavior, do personalization at scale, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/24c99f2e-2495-42d9-ab48-9367d1f8d43e.png","url":"https://www.capterra.ca/software/1008465/freshmarketer","@type":"ListItem"},{"name":"beehiiv","position":20,"description":"beehiiv empowers creators to engage, grow, and monetize digital audiences by providing the most powerful and robust newsletter publishing platform on the planet. \n\nWe provide best-in-class publishing tools to help you succeed, whether you’re just starting out or reaching millions of passionate subscribers. Come thrive with beehiiv.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7d1b8cbe-12a8-4fb7-96e1-c371b168845a.png","url":"https://www.capterra.ca/software/1028291/beehiiv","@type":"ListItem"},{"name":"Upflowy","position":21,"description":"Upflowy is a no-code SaaS product that gives you complete control of your signup flow. Design, tell your brand story, analyse each data point and then optimise for success.\n\nYou’ll be able to measure instantly and at every point, with actionable insights and instant funnel analytics. When optimising, you’re able to define smart experiments with A/B testing and personalisation capabilities that are easy to set up.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/1c51e57b-1e36-459d-88da-8133023abaf5.jpeg","url":"https://www.capterra.ca/software/1015785/upflowy","@type":"ListItem"},{"name":"MFour Studio","position":22,"description":"MFour Studio is a modern consumer intelligence platform for companies that want to understand their consumers better. Equipped with a next-gen AI survey tool & data analysis products, users can easily gather & analyze survey + behavior data on a single platform.\n\nOur innovative approach unites surveys & behavioral data to provide real-time insights from the largest zero-party consumer panel in the US. 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