---
description: Compare ActiveCampaign vs Ometria. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Ometria Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [ActiveCampaign \<span\>vs\</span\> Ometria](https://www.capterra.ca/compare/79367/156810/activecampaign/vs/ometria)

# Compare ActiveCampaign vs Ometria

Canonical: https://www.capterra.ca/compare/79367/156810/activecampaign/vs/ometria

> Detailed comparison between ActiveCampaign and Ometria. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Ometria |
| **Overall rating** | 4.6/5 | 4.0/5 |
| **Total Reviews** | 2561 | 3 |
| **Starting Price** | $20.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Ometria

Ometria caters to retailers, fashion brands, ecommerce sites, CRM managers, email marketers, and marketing managers.

## Key features

### ActiveCampaign

- A/B Testing
- Campaign Management Software
- Campaign Segmentation
- Customer Journey Mapping
- Customer Segmentation
- Customizable CTAs
- Engagement Tracking
- GDPR Compliance Software
- Marketing Automation Software
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Personalization Software
- Real-Time Analytics
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Segmentation
- Social Marketing
- Website Visitor Tracking

### Ometria

- A/B Testing
- Campaign Management Software
- Campaign Segmentation
- Customer Journey Mapping
- Customer Segmentation
- Customizable CTAs
- Engagement Tracking
- GDPR Compliance Software
- Marketing Automation Software
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Personalization Software
- Real-Time Analytics
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Segmentation
- Social Marketing
- Website Visitor Tracking

## Links

- [View ActiveCampaign Profile](https://www.capterra.ca/software/79367/activecampaign)
- [View Ometria Profile](https://www.capterra.ca/software/156810/ometria)
- [View Original Comparison](https://www.capterra.ca/compare/79367/156810/activecampaign/vs/ometria)

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