---
description: Compare Campaign Monitor by Marigold vs OptiMonk. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Campaign Monitor by Marigold vs OptiMonk Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/30842/sms-marketing/software) > [Campaign Monitor by Marigold \<span\>vs\</span\> OptiMonk](https://www.capterra.ca/compare/76928/139643/campaign-monitor/vs/optimonk)

# Compare Campaign Monitor by Marigold vs OptiMonk

Canonical: https://www.capterra.ca/compare/76928/139643/campaign-monitor/vs/optimonk

> Detailed comparison between Campaign Monitor by Marigold and OptiMonk. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Campaign Monitor by Marigold | OptiMonk |
| **Overall rating** | 4.5/5 | 4.9/5 |
| **Total Reviews** | 505 | 22 |
| **Starting Price** | US$11.00 | US$29.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Campaign Monitor by Marigold

Marketers and companies around the world trust Campaign Monitor by Marigold for simple and effective email marketing that delivers results.

### OptiMonk

Busy ecommerce marketers on platforms such as Shopify, WordPress, WooCommerce, or custom-built stores can increase conversions, expand email and SMS lists, and improve sales through the use of popups.

## Key features

### Campaign Monitor by Marigold

- A/B Testing
- API
- Behavioral Targeting
- Campaign Segmentation
- Customizable Forms
- Email Templates
- Engagement Tracking
- Lead Capture Software
- Lead Generation Software
- Lead Management Software
- Marketing Automation Software
- Mass Texting
- Multi-Channel Marketing
- Reporting & Statistics
- Reporting/Analytics
- Scheduled Messaging
- Social Marketing
- Social Media Integration
- Template Management
- Web Forms

### OptiMonk

- A/B Testing
- API
- Behavioral Targeting
- Campaign Segmentation
- Customizable Forms
- Email Templates
- Engagement Tracking
- Lead Capture Software
- Lead Generation Software
- Lead Management Software
- Marketing Automation Software
- Mass Texting
- Multi-Channel Marketing
- Reporting & Statistics
- Reporting/Analytics
- Scheduled Messaging
- Social Marketing
- Social Media Integration
- Template Management
- Web Forms

## Links

- [View Campaign Monitor by Marigold Profile](https://www.capterra.ca/software/76928/campaign-monitor)
- [View OptiMonk Profile](https://www.capterra.ca/software/139643/optimonk)
- [View Original Comparison](https://www.capterra.ca/compare/76928/139643/campaign-monitor/vs/optimonk)

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