---
description: Compare iContact vs Folio. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: iContact vs Folio Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [iContact \<span\>vs\</span\> Folio](https://www.capterra.ca/compare/31513/191077/icontact/vs/folio)

# Compare iContact vs Folio

Canonical: https://www.capterra.ca/compare/31513/191077/icontact/vs/folio

> Detailed comparison between iContact and Folio. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | iContact | Folio |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 603 | 73 |
| **Starting Price** | US$14.00 | US$29.00 |
| **Free Trial** | - | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | FAQs/Forum, Knowledge Base Software, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Best for

### iContact

iContact is perfect for small businesses, entrepreneurs, marketers, agencies, \&amp; high-volume sender w/ 25k-500K subscribers. Nonprofits, EDUs, financial services, event mgrs, and many more love us\!

### Folio

Folio is made for real estate professionals who manage multiple deals, need to impress their clients, look like pros and get more referrals.

## Key features

### iContact

- API
- Activity Dashboard
- Campaign Planning
- Contact Management Software
- Content Management System (CMS) Software
- Customizable CTAs
- Email Management Software
- Email Monitoring
- Engagement Tracking
- Lead Generation Software
- Mailing List Management
- Real-Time Data
- Template Management
- Third-Party Integrations
- Web Forms
- Workflow Management Software

### Folio

- Activity Dashboard
- Agent Management
- Contact Management Software
- Deal Management
- Email Management Software
- File Sharing Software
- Mailing List Management
- Status Tracking
- Template Management
- Third-Party Integrations
- Workflow Management Software

## Links

- [View iContact Profile](https://www.capterra.ca/software/31513/icontact)
- [View Folio Profile](https://www.capterra.ca/software/191077/folio)
- [View Original Comparison](https://www.capterra.ca/compare/31513/191077/icontact/vs/folio)

-----

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