---
description: Compare Lusha vs ZoomInfo Marketing. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Lusha vs ZoomInfo Marketing Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Sales Forecasting Software](/directory/30930/sales-forecasting/software) > [Lusha \<span\>vs\</span\> ZoomInfo Marketing](https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing)

# Compare Lusha vs ZoomInfo Marketing

Canonical: https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing

> Detailed comparison between Lusha and ZoomInfo Marketing. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Lusha | ZoomInfo Marketing |
| **Overall rating** | 4.0/5 | 4.3/5 |
| **Total Reviews** | 397 | 4 |
| **Starting Price** | US$49.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Lusha

Lusha is used by sales professionals, revenue teams, marketers, recruiters, business development directors, and outbound sales representatives.

### ZoomInfo Marketing

ZoomInfo Marketing is used by B2B marketers, ABM specialists, demand generation teams, digital marketers, growth marketers, and campaign managers.

## Key features

### Lusha

- API
- Activity Tracking
- CRM Software
- Contact Database
- Contact Management Software
- Customer Profiles
- Data Enrichment
- Lead Capture Software
- Lead Generation Software
- Lead Nurturing Software
- Lead Qualification
- Lead Segmentation
- Multi-Channel Communication
- Performance Metrics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Segmentation
- Target Account Identification
- Workflow Management Software

### ZoomInfo Marketing

- API
- Activity Tracking
- CRM Software
- Contact Database
- Contact Management Software
- Customer Profiles
- Data Enrichment
- Lead Capture Software
- Lead Generation Software
- Lead Nurturing Software
- Lead Qualification
- Lead Segmentation
- Multi-Channel Communication
- Performance Metrics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Segmentation
- Target Account Identification
- Workflow Management Software

## Links

- [View Lusha Profile](https://www.capterra.ca/software/198383/lusha)
- [View ZoomInfo Marketing Profile](https://www.capterra.ca/software/1031434/zoominfo-marketing)
- [View Original Comparison](https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Lusha vs ZoomInfo Marketing Comparison - Capterra Canada 2026","description":"Compare Lusha vs ZoomInfo Marketing. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.","url":"https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing","about":[{"@id":"https://www.capterra.ca/software/198383/lusha#software"},{"@id":"https://www.capterra.ca/software/1031434/zoominfo-marketing#software"}],"breadcrumb":{"@id":"https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing#webpage","isPartOf":{"@id":"https://www.capterra.ca/#website"},"inLanguage":"en-CA","publisher":{"@id":"https://www.capterra.ca/#organization"}},{"name":"Lusha","description":"Lusha simplifies B2B prospecting with AI Prospect Playlists that deliver qualified leads on autopilot. Set your ideal customer criteria once, and our GDPR-compliant platform streams fresh, accurate prospects straight to your pipeline—so your team can focus on selling, not searching.\n\nKey Benefits:\n- Frequency &amp; Control: Choose daily or weekly updates\n- Signals Over Noise: Get high-fit prospects—not irrelevant data\n- Automation with Intelligence: AI learns from your success patterns and gets smarter over time\n\n\nCore Capabilities\\;\n- Self-updating AI Prospect Playlists\n- 95%+ accurate email and phone data\n- Real-time company insights &amp; buying signals\n- Multi-channel outreach (LinkedIn, email, phone, social)\n- CRM sync with all major platforms\n\nPerfect For\n- Sales teams tired of manual prospecting\n- Revenue teams needing consistent, qualified leads\n- Growing companies that want to scale outbound without adding headcount","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1aeb6215-d1a6-4aca-8d25-f6eb0755dcab.png","url":"https://www.capterra.ca/software/198383/lusha","@type":"SoftwareApplication","@id":"https://www.capterra.ca/software/198383/lusha#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":397},"offers":{"price":"49","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"name":"ZoomInfo Marketing","description":"ZoomInfo Marketing is an account-based marketing platform that helps identify, engage, and convert potential customers. The system combines AI-powered technology with comprehensive data management to create targeted marketing campaigns.\n\nThe platform provides detailed views of target accounts using verified global data, including firmographic, technographic, and intent insights. This information allows marketing teams to align with sales departments and engage accounts through personalized multi-channel campaigns at optimal times.\n\nZoomInfo Marketing integrates with existing technology stacks and offers AI-driven recommendations to streamline workflows. The platform includes features such as cross-channel advertising, buyer intent tracking, website visitor identification, and web form enrichment to help marketing teams create precision audiences and launch effective campaigns. The system ultimately helps marketing departments increase conversions and strengthen their sales pipelines.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/ff7f1397-b550-4e97-98e2-b8ac7fb40195.jpeg","url":"https://www.capterra.ca/software/1031434/zoominfo-marketing","@type":"SoftwareApplication","@id":"https://www.capterra.ca/software/1031434/zoominfo-marketing#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":4},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Sales Forecasting Software","position":2,"item":"/directory/30930/sales-forecasting/software","@type":"ListItem"},{"name":"Lusha vs ZoomInfo Marketing","position":3,"item":"https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing","@type":"ListItem"}],"@id":"https://www.capterra.ca/compare/198383/1031434/lusha/vs/zoominfo-marketing#breadcrumblist"}]}
</script>