---
description: Compare Criteo vs Amazon DSP. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Criteo vs Amazon DSP Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [Criteo \<span\>vs\</span\> Amazon DSP](https://www.capterra.ca/compare/162594/210701/criteo/vs/amazon-dsp)

# Compare Criteo vs Amazon DSP

Canonical: https://www.capterra.ca/compare/162594/210701/criteo/vs/amazon-dsp

> Detailed comparison between Criteo and Amazon DSP. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Criteo | Amazon DSP |
| **Overall rating** | 3.9/5 | 3.7/5 |
| **Total Reviews** | 22 | 3 |
| **Starting Price** | US$1.00 | - |
| **Free Trial** | No | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Phone Support, Chat | Email/Help Desk, FAQs/Forum |
| **Training Software** | Live Online, Webinars, Documentation, Videos | Videos |

## Best for

### Criteo

SMB's, Midsize, Large Enterprises. CMO, Head of Display, Director of commerce, programmatic, paid display management, mobile marketing managers, acquisition managers.

### Amazon DSP

Designed to help advertising and marketing agencies, it is a demand-side platform that enables advertisers to purchase and manage ad inventories from multiple ad sources.

## Key features

### Criteo

- AI/Machine Learning
- Ad Inventory Management
- Audience Targeting
- Behavioral Targeting
- Campaign Analytics
- Campaign Management Software
- Cross Channel Attribution
- Display Ad Management
- Dynamic Content
- Multi-Channel Marketing
- Personalization Software
- Reporting/Analytics

### Amazon DSP

- API
- Ad Inventory Management
- Audience Targeting
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Display Ad Management
- Engagement Tracking
- Mobile Ad Serving
- Multi-Channel Marketing
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Social Advertising
- Workflow Management Software

## Links

- [View Criteo Profile](https://www.capterra.ca/software/162594/criteo)
- [View Amazon DSP Profile](https://www.capterra.ca/software/210701/amazon-dsp)
- [View Original Comparison](https://www.capterra.ca/compare/162594/210701/criteo/vs/amazon-dsp)

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