---
description: Compare Thryv vs SAM. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Thryv vs SAM Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Customer Communications Management Software](/directory/31002/customer-communications-management/software) > [Thryv \<span\>vs\</span\> SAM](https://www.capterra.ca/compare/156926/163389/thryv/vs/sam)

# Compare Thryv vs SAM

Canonical: https://www.capterra.ca/compare/156926/163389/thryv/vs/sam

> Detailed comparison between Thryv and SAM. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Thryv | SAM |
| **Overall rating** | 4.2/5 | 4.9/5 |
| **Total Reviews** | 505 | 10 |
| **Starting Price** | US$244.00 | US$395.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Phone Support |
| **Training Software** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Best for

### Thryv

Thryv serves small to midsize service-based businesses that need an all-in-one platform to manage marketing, sales, and customer relationships while automating follow-ups and driving repeat growth.

### SAM

SAM is used by companies in the real estate, financial services, manufacturing, travel and tourism arenas, and designed for marketing segments such as B2B, channel marketers, agencies, and nonprofits.

## Key features

### Thryv

- Activity Tracking
- Calendar/Reminder System
- Contact Database
- Content Management System (CMS) Software
- Customizable CTAs
- Dynamic Content
- Email Marketing Software
- Email Templates
- Lead Management Software
- Marketing Automation Software
- Monitoring
- Multi-Channel Communication
- Multi-Channel Marketing
- Reporting/Analytics
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Social Media Integration
- Social Media Monitoring Software
- Template Management

### SAM

- Activity Tracking
- Calendar/Reminder System
- Contact Database
- Content Management System (CMS) Software
- Customizable CTAs
- Dynamic Content
- Email Marketing Software
- Email Templates
- Lead Management Software
- Marketing Automation Software
- Monitoring
- Multi-Channel Communication
- Multi-Channel Marketing
- Reporting/Analytics
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Social Media Integration
- Social Media Monitoring Software
- Template Management

## Links

- [View Thryv Profile](https://www.capterra.ca/software/156926/thryv)
- [View SAM Profile](https://www.capterra.ca/software/163389/sam)
- [View Original Comparison](https://www.capterra.ca/compare/156926/163389/thryv/vs/sam)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Thryv vs SAM Comparison - Capterra Canada 2026","description":"Compare Thryv vs SAM. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.","url":"https://www.capterra.ca/compare/156926/163389/thryv/vs/sam","about":[{"@id":"https://www.capterra.ca/software/156926/thryv#software"},{"@id":"https://www.capterra.ca/software/163389/sam#software"}],"breadcrumb":{"@id":"https://www.capterra.ca/compare/156926/163389/thryv/vs/sam#breadcrumblist"},"@id":"https://www.capterra.ca/compare/156926/163389/thryv/vs/sam#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.ca/#website"},"inLanguage":"en-CA","publisher":{"@id":"https://www.capterra.ca/#organization"}},{"name":"Thryv","description":"Thryv is an AI-powered marketing and sales platform built specifically for small businesses, helping you market smarter, sell more, and grow faster—all from one centralized solution. Designed to replace disconnected tools, Thryv combines essential business software into one easy-to-use platform.\n\nNow including Keap, Thryv delivers powerful CRM software, marketing automation, and sales management tools that help small businesses capture more leads, automate follow-ups, and increase repeat business. With built-in tools for lead management, email and SMS marketing, pipeline tracking, and customer relationship management, Thryv + Keap help teams stay organized and close more deals.\n\nFrom getting found online with digital marketing tools to managing customer relationships and automating sales workflows, Thryv + Keap simplify every stage of the customer journey—creating a scalable, all-in-one CRM and marketing platform that saves time and increases efficiency.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/204a53b7-f37d-40a0-9f10-c708c7602722.jpeg","url":"https://www.capterra.ca/software/156926/thryv","@id":"https://www.capterra.ca/software/156926/thryv#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":505},"offers":{"price":"244","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"SAM","description":"SAM AI, Inc. is a New York based SaaS company. SAM functions as an in-house data scientist for organizations that are looking to improve their sales and marketing. B2B organizations today have to use over 16 different sales and marketing tools which causes friction and costs organizations to lose 10% of their top line revenue each year. SAM solves this problem by offering a fully integrated platform, eliminating data blind spots, and serving as a single source of truth.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/14cc188f-270c-40a8-9ac7-6ddb53d1fdd6.png","url":"https://www.capterra.ca/software/163389/sam","@id":"https://www.capterra.ca/software/163389/sam#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":10},"offers":{"price":"395","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Platform ios, Platform ipad"},{"@id":"https://www.capterra.ca/compare/156926/163389/thryv/vs/sam#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Communications Management Software","position":2,"item":"/directory/31002/customer-communications-management/software","@type":"ListItem"},{"name":"Thryv vs SAM","position":3,"item":"https://www.capterra.ca/compare/156926/163389/thryv/vs/sam","@type":"ListItem"}]}]}
</script>
