---
description: Compare Braze vs OneSignal. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Braze vs OneSignal Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Braze \<span\>vs\</span\> OneSignal](https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal)

# Compare Braze vs OneSignal

Canonical: https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal

> Detailed comparison between Braze and OneSignal. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Braze | OneSignal |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 168 | 106 |
| **Starting Price** | - | US$9.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Braze

Braze is aimed at companies of various sizes who wish to optimize their customer relationships and strengthen customer loyalty with the help of the platform and its cross-channel campaigns.

### OneSignal

OneSignal empowers over 2M users at mobile-first companies of all sizes to drive retention and revenue growth through a modern omnichannel customer engagement platform.

## Key features

### Braze

- A/B Testing
- Campaign Scheduling
- Customizable CTAs
- Customizable Reports
- Dynamic Content
- Email Marketing Software
- GDPR Compliance Software
- HTML Editor
- List Management
- Marketing Automation Software
- Multi-Channel Communication
- Personalization Software
- Push Notifications Software
- Real-Time Analytics
- Real-Time Data
- SMS Notifications
- Segmentation
- Subscriber Management
- Template Management
- Web Notifications

### OneSignal

- A/B Testing
- Campaign Scheduling
- Customizable CTAs
- Customizable Reports
- Dynamic Content
- Email Marketing Software
- GDPR Compliance Software
- HTML Editor
- List Management
- Marketing Automation Software
- Multi-Channel Communication
- Personalization Software
- Push Notifications Software
- Real-Time Analytics
- Real-Time Data
- SMS Notifications
- Segmentation
- Subscriber Management
- Template Management
- Web Notifications

## Links

- [View Braze Profile](https://www.capterra.ca/software/155423/appboy)
- [View OneSignal Profile](https://www.capterra.ca/software/163452/onesignal)
- [View Original Comparison](https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Braze vs OneSignal Comparison - Capterra Canada 2026","description":"Compare Braze vs OneSignal. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.","url":"https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal","about":[{"@id":"https://www.capterra.ca/software/155423/appboy#software"},{"@id":"https://www.capterra.ca/software/163452/onesignal#software"}],"breadcrumb":{"@id":"https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal#breadcrumblist"},"@id":"https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.ca/#website"},"inLanguage":"en-CA","publisher":{"@id":"https://www.capterra.ca/#organization"}},{"name":"Braze","description":"Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences. The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025. Braze was also named a 2025 Best Companies To Work For by U.S. News &amp; World Report, a 2025 America’s Greatest Companies by New","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/60777f8c-684d-4cf0-a482-38c0960ce0b7.png","url":"https://www.capterra.ca/software/155423/appboy","@id":"https://www.capterra.ca/software/155423/appboy#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":168},"operatingSystem":"Cloud"},{"name":"OneSignal","description":"OneSignal is the most widely used customer engagement platform, enabling you to increase retention and revenue through lightning-fast, personalized messaging, no matter the size of your company. OneSignal supports email, push notifications, in-app messaging, SMS, Apple's Live Activities, and other channels via Webhooks, allowing you to engage your customers via their preferred channels. The platform has a fast setup time that requires minimal developer time, and empowers marketers and product teams to send messages without developer support. In addition to offering integrations, OneSignal also features an open API to allow greater flexibility.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/961b7626-ae8d-4b37-866c-c97274e34bd1.png","url":"https://www.capterra.ca/software/163452/onesignal","@id":"https://www.capterra.ca/software/163452/onesignal#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":106},"offers":{"price":"9","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Windows on premise, Linux on premise, Chrome, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"Braze vs OneSignal","position":3,"item":"https://www.capterra.ca/compare/155423/163452/appboy/vs/onesignal","@type":"ListItem"}]}]}
</script>
