---
description: Compare Vagaro vs Primo. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Vagaro vs Primo Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Medical Spa Software](/directory/30582/medical-spa/software) > [Vagaro \<span\>vs\</span\> Primo](https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo)

# Compare Vagaro vs Primo

Canonical: https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo

> Detailed comparison between Vagaro and Primo. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Vagaro | Primo |
| **Overall rating** | 4.7/5 | 4.9/5 |
| **Total Reviews** | 3634 | 57 |
| **Starting Price** | $35.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Vagaro

Trusted by over 220,000 beauty \&amp; wellness business professionals. From powerful online bookings to secure payments, Vagaro handles your business so you can focus more on what you love.

### Primo

Designed for beauty centers, spas, and hairdressers, the cloud-based salon management software helps manage and schedule appointments, send personalized messages, and more.

## Key features

### Vagaro

- API
- Billing & Invoicing
- Client Management
- Client Profiles
- Customer Database
- Customizable Reports
- Discount Management
- Email Marketing Software
- For Barbershops
- For Salons and Spas
- Inventory Management Software
- Mobile Alerts
- Performance Metrics
- Point of Sale (POS)
- Real-Time Reporting
- Reminders
- SMS Marketing
- Scheduling Software
- Social Media Integration
- Website Integration

### Primo

- API
- Billing & Invoicing
- Client Management
- Client Profiles
- Customer Database
- Customizable Reports
- Discount Management
- Email Marketing Software
- For Barbershops
- For Salons and Spas
- Inventory Management Software
- Mobile Alerts
- Performance Metrics
- Point of Sale (POS)
- Real-Time Reporting
- Reminders
- SMS Marketing
- Scheduling Software
- Social Media Integration
- Website Integration

## Links

- [View Vagaro Profile](https://www.capterra.ca/software/153752/vagaro)
- [View Primo Profile](https://www.capterra.ca/software/1032941/primo)
- [View Original Comparison](https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Vagaro vs Primo Comparison - Capterra Canada 2026","description":"Compare Vagaro vs Primo. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.","url":"https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo","about":[{"@id":"https://www.capterra.ca/software/153752/vagaro#software"},{"@id":"https://www.capterra.ca/software/1032941/primo#software"}],"breadcrumb":{"@id":"https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo#breadcrumblist"},"@id":"https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.ca/#website"},"publisher":{"@id":"https://www.capterra.ca/#organization"},"inLanguage":"en-CA"},{"name":"Vagaro","description":"Vagaro is the business platform built for salons, spas, med spas, fitness studios, and 20+ other wellness verticals. 250,000+ professionals and 17 years in business.\nRun your whole operation from one login: online booking 24/7, calendar management, POS and payment processing, email &amp; text marketing, digital intake forms and SOAP notes, inventory, eCommerce, payroll, and live streaming.\nGrow your clientele through the Vagaro Marketplace — 20M+ consumers actively searching for businesses like yours, at no extra cost.\nConnect by Vagaro gives you a dedicated business messaging line so you never mix personal and client communications — and converts conversations into bookings in one tap.\nVagaro AI handles client messages automatically and generates polished service descriptions, marketing copy, and website content.\nNeed capital? Vagaro Capital funds business improvements, repaid as a small % of daily card sales — no banks required.\nAvailable on web, iOS, and Android. 24/7 support, free onbo","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/33868b6f-0668-4839-a0d0-fb08f116c801.png","url":"https://www.capterra.ca/software/153752/vagaro","@id":"https://www.capterra.ca/software/153752/vagaro#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":3634},"offers":{"price":"35","@type":"Offer","priceCurrency":"CAD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"Primo","description":"Cloud-based software that helps hair salons and beauty centers manage appointments, clients, and tasks. It streamlines salon operations and features an appointment scheduling system. It assists with client, memberships and prepaid services management. It also includes automated marketing tools such as birthday alerts and SMS/WhatsApp notifications. Primo has specialized functions for color tracking and treatment history. It optimizes client loyalty through automated communications.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/be9ff227-6733-44f2-b925-dc7ce168d67e.jpeg","url":"https://www.capterra.ca/software/1032941/primo","@id":"https://www.capterra.ca/software/1032941/primo#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":57},"operatingSystem":"Cloud, Apple, Windows, Linux, Windows on premise, Linux on premise, Chrome, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Medical Spa Software","position":2,"item":"/directory/30582/medical-spa/software","@type":"ListItem"},{"name":"Vagaro vs Primo","position":3,"item":"https://www.capterra.ca/compare/153752/1032941/vagaro/vs/primo","@type":"ListItem"}]}]}
</script>