---
description: Compare HubSpot CRM vs Apollo.io. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
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title: HubSpot CRM vs Apollo.io Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/2/customer-relationship-management/software) > [HubSpot CRM \<span\>vs\</span\> Apollo.io](https://www.capterra.ca/compare/152373/158696/hubspot-crm/vs/apollo)

# Compare HubSpot CRM vs Apollo.io

Canonical: https://www.capterra.ca/compare/152373/158696/hubspot-crm/vs/apollo

> Detailed comparison between HubSpot CRM and Apollo.io. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | HubSpot CRM | Apollo.io |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 4462 | 394 |
| **Starting Price** | US$20.00 | US$0.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### HubSpot CRM

The HubSpot CRM is built for growing teams to attract, engage and delight customers.

### Apollo.io

Our B2B data quantity and quality offer sales, marketing, recruiting, and financial professionals an edge to access the information they can’t get elsewhere.

## Key features

### HubSpot CRM

- API
- Activity Tracking
- Customer Database
- Customizable Reports
- Deal Management
- Email Marketing Software
- Lead Capture Software
- Lead Distribution
- Lead Generation Software
- Lead Qualification
- Performance Metrics
- Pipeline Reports
- Real-Time Data
- Reminders
- Reporting/Analytics
- Search/Filter
- Segmentation
- Social Media Integration
- Task Management Software
- Workflow Management Software

### Apollo.io

- API
- Activity Tracking
- Customer Database
- Customizable Reports
- Deal Management
- Email Marketing Software
- Lead Capture Software
- Lead Distribution
- Lead Generation Software
- Lead Qualification
- Performance Metrics
- Pipeline Reports
- Real-Time Data
- Reminders
- Reporting/Analytics
- Search/Filter
- Segmentation
- Social Media Integration
- Task Management Software
- Workflow Management Software

## Links

- [View HubSpot CRM Profile](https://www.capterra.ca/software/152373/hubspot-crm)
- [View Apollo.io Profile](https://www.capterra.ca/software/158696/apollo)
- [View Original Comparison](https://www.capterra.ca/compare/152373/158696/hubspot-crm/vs/apollo)

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