17 years helping Canadian businesses
choose better software

XM for Employee Experience vs Google Analytics 360

Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. Learn more

Starting Price

US$5,000.00/year

Not provided by vendor

Ratings

Overall

4.7 (73)

Ease of Use
4.3 (73)
Features & Functionality
4.5 (73)
Customer Service
4.3 (73)
Value for Money
4.2 (73)

Overall

4.7 (8,087)

Ease of Use
4.2 (8,087)
Features & Functionality
4.6 (8,087)
Customer Service
4.2 (8,087)
Value for Money
4.7 (8,087)

Best for

HR leaders, people managers, and employee researchers looking to deliver exceptional employee experiences at scale.

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.