---
description: Compare RO Innovation vs Relayto. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: RO Innovation vs Relayto Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Customer Reference Management Software](/directory/30679/customer-reference-management/software) > [RO Innovation \<span\>vs\</span\> Relayto](https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto)

# Compare RO Innovation vs Relayto

Canonical: https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto

> Detailed comparison between RO Innovation and Relayto. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | RO Innovation | Relayto |
| **Overall rating** | 4.2/5 | 4.8/5 |
| **Total Reviews** | 19 | 198 |
| **Starting Price** | US$10.00 | - |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep) |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### RO Innovation

Ideal for sales, marketing, and customer success teams who want to easily search and find references, boot engagement with existing advocates, and scale customer reference programs.

### Relayto

B2B marketers&#10;B2B sellers

## Key features

### RO Innovation

- Activity Dashboard
- Activity Tracking
- Advocate Management
- Campaign Management Software
- Collaboration Tools
- Communication Management
- Content Library
- Content Management System (CMS) Software
- Customizable Reports
- Engagement Tracking
- Filtering
- Performance Management
- Reporting/Analytics
- Sales Onboarding & Training
- Search/Filter
- Third-Party Integrations

### Relayto

- API
- Activity Dashboard
- Activity Tracking
- Campaign Management Software
- Collaboration Tools
- Communication Management
- Content Library
- Content Management System (CMS) Software
- Engagement Tracking
- Presentation Streaming
- Real-Time Data
- Reporting/Analytics
- Sales Onboarding & Training
- Search/Filter
- Third-Party Integrations
- Video Support

## Links

- [View RO Innovation Profile](https://www.capterra.ca/software/129107/ro-enablement)
- [View Relayto Profile](https://www.capterra.ca/software/217021/relayto)
- [View Original Comparison](https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"RO Innovation vs Relayto Comparison - Capterra Canada 2026","description":"Compare RO Innovation vs Relayto. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.","url":"https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto","about":[{"@id":"https://www.capterra.ca/software/129107/ro-enablement#software"},{"@id":"https://www.capterra.ca/software/217021/relayto#software"}],"breadcrumb":{"@id":"https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto#webpage","isPartOf":{"@id":"https://www.capterra.ca/#website"},"inLanguage":"en-CA","publisher":{"@id":"https://www.capterra.ca/#organization"}},{"name":"RO Innovation","description":"Upland RO Innovation is customer reference management software that helps elevate brand awareness and win more deals.\n\nEliminate the chaos of frantic emails or messages when seeking references.\n\nMonitor and report on customer reference requests and approval statuses across teams.\n\nProactively address gaps in your reference funnel. \n\nSet thresholds to prevent reference burnout.\n\nSeamlessly integrate with CRM systems and automatically track reference activity throughout your sales funnel.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/883bbcbb-6b67-4a21-a4b9-35a1ce79bbf6.png","url":"https://www.capterra.ca/software/129107/ro-enablement","@type":"SoftwareApplication","@id":"https://www.capterra.ca/software/129107/ro-enablement#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":19},"offers":{"price":"10","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Relayto","description":"RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images, blogs) into engaging interactive experiences, enabling viewers to choose their own path and self-educate. \n\nWith RELAYTO, you can create an unlimited number of public and private interactive experiences equipped with security, permissions and user management to control who has access to your content. https://rla.to/pitch","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/20c19e64-dc20-426d-b7a3-92095118b49d.png","url":"https://www.capterra.ca/software/217021/relayto","@type":"SoftwareApplication","@id":"https://www.capterra.ca/software/217021/relayto#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":198},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Reference Management Software","position":2,"item":"/directory/30679/customer-reference-management/software","@type":"ListItem"},{"name":"RO Innovation vs Relayto","position":3,"item":"https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto","@type":"ListItem"}],"@id":"https://www.capterra.ca/compare/129107/217021/ro-enablement/vs/relayto#breadcrumblist"}]}
</script>