---
description: Compare Sprout Social vs Metricool. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Sprout Social vs Metricool Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Reputation Management Software](/directory/30750/reputation-management/software) > [Sprout Social \<span\>vs\</span\> Metricool](https://www.capterra.ca/compare/121447/203702/sprout-social/vs/metricool)

# Compare Sprout Social vs Metricool

Canonical: https://www.capterra.ca/compare/121447/203702/sprout-social/vs/metricool

> Detailed comparison between Sprout Social and Metricool. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Sprout Social | Metricool |
| **Overall rating** | 4.4/5 | 4.4/5 |
| **Total Reviews** | 606 | 97 |
| **Starting Price** | US$199.00 | US$12.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### Sprout Social

Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.

### Metricool

Social media professionals, small business and agencies.

## Key features

### Sprout Social

- Calendar Management
- Competitor Monitoring
- Content Management System (CMS) Software
- Customer Engagement Software
- Customizable Reports
- Engagement Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Social Advertising
- Social Listening
- Social Media Monitoring Software
- Visual Analytics

### Metricool

- Calendar Management
- Competitor Monitoring
- Content Management System (CMS) Software
- Customer Engagement Software
- Customizable Reports
- Engagement Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Social Advertising
- Social Listening
- Social Media Monitoring Software
- Visual Analytics

## Links

- [View Sprout Social Profile](https://www.capterra.ca/software/121447/sprout-social)
- [View Metricool Profile](https://www.capterra.ca/software/203702/metricool)
- [View Original Comparison](https://www.capterra.ca/compare/121447/203702/sprout-social/vs/metricool)

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