---
description: Compare Mailchimp vs Luna. Learn more about each of the software’s price, features, and helpful software reviews for Canadian business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mailchimp vs Luna Comparison - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Mailchimp \<span\>vs\</span\> Luna](https://www.capterra.ca/compare/110228/1037616/mailchimp/vs/luna)

# Compare Mailchimp vs Luna

Canonical: https://www.capterra.ca/compare/110228/1037616/mailchimp/vs/luna

> Detailed comparison between Mailchimp and Luna. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Luna |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 17572 | 35 |
| **Starting Price** | US$13.00 | US$99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | Live Online, Webinars, Documentation, Videos | Live Online, Videos |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Luna

B2B Business Owners, sales leaders, sales professionals, SaaS

## Key features

### Mailchimp

- AI/Machine Learning
- CRM Software
- Contact Database
- Content Management System (CMS) Software
- Customizable Reports
- Email Marketing Software
- Email Tracking Software
- For Startups
- GDPR Compliance Software
- Lead Capture Software
- Lead Generation Software
- Monitoring
- Personalization Software
- Product Catalog
- Real-Time Data
- Reminders
- Scheduled Messaging
- Scheduling Software
- Website Publishing Options
- Website Visitor Tracking

### Luna

- CRM Software
- Contact Database
- Email Marketing Software
- Email Tracking Software
- Lead Capture Software
- Lead Generation Software
- Personalization Software

## Links

- [View Mailchimp Profile](https://www.capterra.ca/software/110228/mailchimp)
- [View Luna Profile](https://www.capterra.ca/software/1037616/luna)
- [View Original Comparison](https://www.capterra.ca/compare/110228/1037616/mailchimp/vs/luna)

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